Word in the World
- ISBN13：9780807855119
- 出版社：Univ of North Carolina Pr
- 作者：Candy Gunther Brown
- 裝訂／頁數：平裝／352頁
- 規格：23.5cm*15.9cm*2.5cm (高/寬/厚)
- 出版日：2004/03/01
- 藍思閱讀分級： 1430L
商品簡介
Although scholars usually claim that religious publishing fell prey to the secularizing engines of commodification, Brown argues that evangelicals knew what they were doing by adopting a range of strategies, including the use of popular narratives and beautiful packaging. An informal canon of texts emerged in the nineteenth century, consisting of sermons, histories, memoirs, novels, gift books, Sunday school libraries, periodicals, and hymnals.
Looking beyond the uses of texts in religious conversion, Brown examines how textual practices have transmitted cultural values both within evangelical communities and across a larger American cultural milieu. An epilogue conveys crucial insights into twenty-first-century ties between religion and the media.
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