商品簡介
The new fifth edition of Managerial Economics is an ideal text for any course focusing on the practical application of micro-economic principles to management. It includes fresh up-to-date discussion questions from all over the world and is enhanced with detailed instructor supplements. The book is a popular, useful choice for managers learning economics.
An accompanying website, featuring a wealth of supplementary material, is available at https://sites.google.com/site/pngecon/
作者簡介
Ivan Png is Distinguished Professor and Professor of Strategy & Policy and Economics at the National University of Singapore. Previously, Dr. Png was a faculty member at the University of California, Los Angeles (1985-96) and the Hong Kong University of Science & Technology (1993-96). He is the author of Managerial Economics, which has been published in multiple editions and adapted into Chinese (traditional and simplified characters), Korean, and Polish. He received the NUS-UCLA Executive MBA Teaching Excellence Award, 2008 and 2011. Dr Png was a nominated MP (10th Parliament of Singapore), 2005-06, and member of the Trustworthy Computing Academic Advisory Board, Microsoft Corporation, 2006-10.
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