Robert's Rules of Innovation ― The Art of Implementation

In Robert's Rules of Innovation II: The Art of Implementation, innovation thought-leader Robert Brands introduces readers to the best and most recent thinking of his international network and shows how to permanently implement a culture of Innovation in one's work environment.Brands has led innovation-driven companies around the world, and, on these pages, these international experts share their passion for innovation and the Art of Implementation and provide hands-on tips in an informative and entertaining manner.With The Art of Implementation, readers will dive head first into practical techniques to break down the barriers to innovation, whether they are self-imposed or due to external or marketplace reasons. And The Art of Implementation delivers a hands-on, understandable, and practical approach to making innovation part of every outfit's DNA.

Robert F. Brands is president and founder of Innovation Coach (InnovationCoach.com) and Brands & Company, LLC. Brands's hands-on experience in bringing innovation to market spans decades and includes the creation and improvement of product development processes and company culture. He is currently a serial entrepreneur and continues to be engaged in business development and start-up companies.A native of The Netherlands, Brands earned a bachelor of science in Business Administration from HTS Eindhoven. Brands is also an avid sailor, open-water diver, and licensed pilot of single-engine aircraft. He resides in Stuart, Florida.Martin Kleinman is Managing Director of Communications Strategies, LLC, and is a New York–based business writer and communications specialist. Martin holds a BA degree in Economics and Psychology from City University of New York at Lehman College. Martin, who enjoys tennis and cycling, resides in New York City.