跨文化交際-理論與實踐（簡體書）

本書是一本集理論性、實踐性、知識性和趣味性于一體的教材，旨在幫助英語學習者在掌握英語語言知識的同時，確立跨文化意識，提高跨文化交際能力。本書從主體上分兩大部分，即理論篇和實踐篇。理論篇以介紹跨文化交際的基本理論為出發點，幫助學習者掌握跨文化交際的相關理論和概念。實踐篇通過介紹在中英不同文化背景下如何進行有效的交際，使學習者熟悉相關的交際策略，進而提高其跨文化交際能力。為了提高學習者的實踐能力，本書在每個單元都有若干案例分析，供學習者對一些文化現象進行觀察和分析，從深層次探討文化間的異同和相互作用及影響。

Unit 1 An Introduction to Intercultural Communication Studies
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Unit 2 Communication,Intercultural Communication and Culture
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Unit 3 Cultural Patterns and Communication
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Unit 4 Verbal Communication and Culture
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Unit 5 Nonverbal Communication and Culture
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Unit 6 Cultural Shock and Adaptation
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Unit 7 Communication Strategies and Communicative Competence
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Unit 8 Cultural Differences in Verbal Style
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Unit 9 Humor and Jokes in Different Cultures
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Unit 10 Color Words and Their Cultural Connotations
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Unit 11 Idioms across Cultures
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Unit 12 Culture and International Business
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Bibliography