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【簡體曬書節】 單本79折,5本7折,優惠只到5/31,點擊此處看更多!
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商品類型

原文書 (8)
商品狀況

可訂購商品 (8)
庫存狀況

無庫存 (8)
商品定價

$800以上 (8)
出版日期

2020~2021 (2)
2016年以前 (6)
裝訂方式

平裝 (4)
精裝 (4)
作者

Claudiu V. Dimofte (EDT)/ Curtis P. Haugtvedt (EDT)/ Richard F. Yalch (EDT) (2)
Haugtvedt, Curtis P. (The Ohio State University, Columbus, USA),Herr, Paul M. (University of Colorado at Boulder, USA),Kardes, Frank R. (University of Cincinnati, USA) (2)
Jerome D. Williams (EDT)/ Wei-Na Lee (EDT)/ Curtis P. Haugtvedt (EDT) (2)
Curtis P. Haugtvedt (EDT)/ Karen A. Machleit (EDT)/ Richard F. Yalch (EDT) (1)
Curtis P. Haugtvedt/ Paul M. Herr (EDT)/ Frank R. Kardes (EDT) (1)
出版社/品牌

Lawrence Erlbaum Assoc Inc (3)
PBKTYFRL (2)
Taylor & Francis (2)
Routledge UK (1)

三民網路書店 / 搜尋結果

8筆商品,1/1頁
Diversity in Advertising: Broadening the Scope of Research Directions
作者:Jerome D. Williams (EDT); Wei-Na Lee (EDT); Curtis P. Haugtvedt (EDT)  出版社:Lawrence Erlbaum Assoc Inc  出版日:2004/04/01 裝訂:精裝
This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Online Consumer Psychology ─ Understanding And Influencing Consumer Behavior in the Virtual World
作者:Curtis P. Haugtvedt (EDT); Karen A. Machleit (EDT); Richard F. Yalch (EDT)  出版社:Lawrence Erlbaum Assoc Inc  出版日:2005/02/28 裝訂:平裝
Online Consumer Psychology addresses many of the issues created by the Internet and goes beyond the topic of advertising and the Web to include topics such as customization, site design, word of mouth
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Consumer Psychology in a Social Media World
作者:Claudiu V. Dimofte (EDT); Curtis P. Haugtvedt (EDT); Richard F. Yalch (EDT)  出版社:Taylor & Francis  出版日:2015/10/06 裝訂:平裝
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component
定價:3462 元, 優惠價:1 3462
無庫存,下單後進貨(到貨天數約30-45天)
Diversity in Advertising ― Broadening the Scope of Research Directions
90折
作者:Jerome D. Williams (EDT); Wei-Na Lee (EDT); Curtis P. Haugtvedt (EDT)  出版社:Taylor & Francis  出版日:2014/09/11 裝訂:平裝
This volume grew out of the annual Advertising and Consumer Psychology conference sponsored by the Society for Consumer Psychology. Representing a collection of research from academics in the fields o
定價:3792 元, 優惠價:9 3413
無庫存,下單後進貨(到貨天數約30-45天)
Handbook of Consumer Psychology
作者:Curtis P. Haugtvedt; Paul M. Herr (EDT); Frank R. Kardes (EDT)  出版社:Lawrence Erlbaum Assoc Inc  出版日:2008/04/30 裝訂:精裝
This Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are housed in different academ
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Consumer Psychology in a Social Media World
作者:Claudiu V. Dimofte (EDT); Curtis P. Haugtvedt (EDT); Richard F. Yalch (EDT)  出版社:Routledge UK  出版日:2015/10/06 裝訂:精裝
Consumer Psychology in a Social Media World seeks to illustrate the relevance of consumer psychology theory and research to understanding the social media world that has rapidly become a key component
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Handbook of Consumer Psychology
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Handbook of Consumer Psychology
若需訂購本書,請電洽客服
02-25006600[分機130、131]。

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