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在花錢vs.存錢的日常掙扎中，審視錢與錢包永無止盡的制約心理經濟學，建立正確的金錢觀和經濟生活。 人們走到櫃台要結帳時，大腦怎麼決定我們對刷卡／付現的心痛心動？我們始終覺得賺得不夠、存不了錢，記憶中的存款數字永遠比實際少，但必須付的帳單、稅金、每月支出卻永遠繳不完，你不禁開始懷疑，金錢制度到底是對生活的無情算計？還是對人生幸福的投資？ ‧為什麼它國鈔票給人的感覺都像假鈔？歐元發行那年，為什麼歐洲人

英國著名心理學家克勞迪婭·哈蒙德借助心理學、神經科學、生物學和行為經濟學的經典理論和263個專業實驗，深度解析金錢與大腦的關係，為我們認識金錢對大腦的影響提供了一個新鮮且發人深省的視角。 我們的生活都離不開金錢，但我們真正瞭解它多少呢？人們創造了金錢，金錢卻改變了我們的大腦。金錢在多大程度上會改變我們的行為？金錢如何改變我們思考的方式？到底是富人更慷慨還是窮人更大方？窮人真的會因為貧困變得智商更低嗎？富人是因為有錢才變得更加善良嗎？如何才能掌握金錢對大腦的作用機制，從而在一定程度上掌控金錢對大腦的影響？克勞迪婭·哈蒙德向我們展示了大腦與金錢的關係比我們想像的要複雜得多。 作者探索了心理學、神經科學、生物學和行為經濟學的最新研究，提供了一些簡單而有效的掌控金錢的技巧，擺脫金錢對大腦的控制，幫助我們更好地掌控和管理金錢――從脾氣暴躁如何幫助你不被欺騙，到為什麼你應該選擇更昂貴的止痛藥，從如何挑選新筆記本電腦到為什麼你不應該付錢給你的朋友。探討的話題覆蓋如何看待貧困、債務、激勵、非理性、幸福、慈善、稅收以及如何有效儲蓄、穩健理財，克勞迪婭·哈蒙德的金錢心理學將重新幫助我們改進看待和使用金錢的方式，培養一種富人思維。

The acclaimed author of Time Warped tackles the very latest research in the fields of neuroscience, psychology, and biology to provide a fresh, fascinating, and thought-provoking look at our relations

In a world where many experience unprecedented levels of wellbeing, chronic poverty remains a major concern for many developing countries and the international community. Conventional frameworks for understanding development and poverty have focused on money, commodities and economic growth. This 2007 book challenges these conventional approaches and contributes to a new paradigm for development centred on human wellbeing. Poor people are not defined solely by their poverty and a wellbeing approach provides a better means of understanding how people become and stay poor. It examines three perspectives: ideas of human functioning, capabilities and needs; the analysis of livelihoods and resource use; and research on subjective wellbeing and happiness. A range of international experts from psychology, economics, anthropology, sociology, political science and development evaluate the state-of-the-art in understanding wellbeing from these perspectives. This book establishes a new strategy a

In a world where many experience unprecedented levels of wellbeing, chronic poverty remains a major concern for many developing countries and the international community. Conventional frameworks for understanding development and poverty have focused on money, commodities and economic growth. This 2007 book challenges these conventional approaches and contributes to a new paradigm for development centred on human wellbeing. Poor people are not defined solely by their poverty and a wellbeing approach provides a better means of understanding how people become and stay poor. It examines three perspectives: ideas of human functioning, capabilities and needs; the analysis of livelihoods and resource use; and research on subjective wellbeing and happiness. A range of international experts from psychology, economics, anthropology, sociology, political science and development evaluate the state-of-the-art in understanding wellbeing from these perspectives. This book establishes a new strategy a