Succeed in the business world and this course with STRATEGIC MANAGEMENT COMMUNICATION! Easy to read and concise, this text includes numerous exercises so you can test your understanding of key concept
The purpose of this book is to understand strategy from a business model perspective. What does that mean' It means that managers have to think rigorously about their value proposition and their reven
Strategic Management of e--Business presents the established models of strategic management and their sustainability to the e--commerce environment. The text discusses the strategic management of e--B
The field of strategic management has developed significantly since its birth from "business policy" and "business planning" in the 1960s. Pioneering studies were essentially normative and prescriptiv
How do firms compete? How do firms earn above normal returns? What's needed to sustain superior performance long term? An increasingly powerful answer to these fundamental questions of business strate
The field of strategic management has developed significantly since its birth from "business policy" and "business planning" in the 1960s. Pioneering studies were essentially normative, prescriptive a
Drawing on a strategic management framework, this text focuses on nonprofit organizations and their operation and management. It covers the nature of nonprofit organizations, including differences bet