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魅麗。花火原創小說66折起
國際商務函電(簡體書)
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國際商務函電(簡體書)

人民幣定價:15 元
定  價:NT$ 90 元
優惠價:8778
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無庫存,下單後進貨(採購期約45個工作天)
可得紅利積點:2 點
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目次

商品簡介

《國際商務函電/21世紀高等院校國際經濟與貿易商務英語應用英語等專業規劃教材專業系列教材》根據國際商務英語的特點,結合我國對外經濟貿易業務通訊聯系的實際情況和需要,確定課文情景、業務環節和功能項目,并盡量照顧到個別較重要的常用貿易方式;同時結合每課的特定情景,有系統地重點介紹有關國際商務通訊的語言形式、體裁和寫作技巧、規則,以及使用習慣等基本知識。《國際商務函電/21世紀高等院校國際經濟與貿易商務英語應用英語等專業規劃教材專業系列教材》的語言材料系根據當前對外經貿業務活動中的通訊聯系往來函電,《國際商務函電/21世紀高等院校國際經濟與貿易商務英語應用英語等專業規劃教材專業系列教材》汲取了國內外同類書的一些新成果,緊密結合我國外經貿業務實際,按照編寫《國際商務函電/21世紀高等院校國際經濟與貿易商務英語應用英語等專業規劃教材專業系列教材》的需要,經過適當的補充和必要的改寫加工,有系統地進行編寫的,同時,總結和歸納了國際經貿業務中的常用術語、常用短語、句型結構和縮略語。

名人/編輯推薦

劉麗主編的《國際商務函電》根據國際商務英語的特點,結合我國對外經濟貿易業務通訊聯系的實際情況和需要,確定課文情景、業務環節和功能項目,并盡量照顧到個別較重要的常用貿易方式;同時結合每課的特定情景,有系統地重點介紹有關國際商務通訊的語言形式、體裁和寫作技巧、規則,以及使用習慣等基本知識。本書的語言材料系根據當前對外經貿業務活動中的通訊聯系往來函電,本書汲取了國內外同類書的一些新成果,緊密結合我國外經貿業務實際,按照編寫本書的需要,經過適當的補充和必要的改寫加工,有系統地進行編寫的,同時,總結和歸納了國際經貿業務中的常用術語、常用短語、句型結構和縮略語。

目次

Chapter 1 Introduction/1
I. Introduction/1
II. Principles of business letter writing/1
III. Structure of business letters/5
IV. Layout of business letters/12
V. Envelop addressing/17
VI. The E-mail/19
VII.Business Fax/22
Chapter 2 Establishing Business Relations/26
Unit 1 Establishing Business Relations/26
Lesson 1 Request for the Establishment of Business Relations/27
Lesson 2 Reply to the Above Letter/30
Unit 2 Status Enquiries/38
Lesson 1 Status Enquiries/39
Lesson 2 Reply to the Above Letter/40
Chapter 3 Negotiation of a contract/48
Unit 1 Enquiries And Replies/48
Lesson 1 A General Enquiry/49
Lesson 2 A Specific Enquiry/52
Unit 2 Proforma Invoice/58
Lesson 1 Asking for Proforma Lnvoice/62
Lesson 2 Sending Proforma Invoice/64
Unit 3 Quotations and Offers/68
Lesson 1 A Firm Offer/69
Lesson 2 A Non-Firm Offer/71
Unit 4 Counter-offers and Acceptance/78
Lesson 1 A Counter-Offer/78
Lesson 2 Reply to the Above/83
Unit 5 Sales Promotion/89
Lesson 1 Sales letter/90
Lesson 2 The Reviver/91
Lesson 3 A Follow-up Letter/91
Chapter 4 Conelution of business/96
Unit 1 Orders and Their Fulfillment/96
Lesson l An Order/98
Lesson 2 An Initial Order/105
Lesson 3 Repeat Order/108
Lesson 4 Duplicate Order/111
Unit 2 Signing a Contract/118
Lesson 1 Conclusion of business/118
Lesson 2 Sending a Sales Contract/119
Lesson 3 Counter-signature/122
Chapter 5 Conditions of a contract/126
Unit 1 Packing/127
Lesson 1 Packing & Shipping Marks/127
Lesson 2 Reply to the Buyers Packing Instruction/133
Lesson 3 Claim for Improper Packing/134
Unit 2 Shipment/141
Lesson 1 Ask for an Amendment to Shipment Terms/143
Lesson 2 Partial shipment & Transshipment/144
Lesson 3 Shipping instruction/145
Lesson 4 Urging Shipment Letters/147
Lesson 5 Shipping Adivice/149
Unit 3 Insurance/158
Lesson 1 effection insurance for the Buyer/158
Lesson 2 the Reply to the Exporter/161
Lesson 3 the Letter from the Insured to the insurer/164
Lesson 4 the Reply of the Insurance Company/165
Lesson 5 Asking for Excessive Insurance/166
Lesson 6 Open Policy Insurance/167
Unit 4 Payment/173
Lesson 1 Remittance/174
Lesson 2 Collection/176
Lesson 3 Letter of Credit/181
Unit 5 Complaint and Adjustments/201
Lesson 1 Claim for Late Delivery/202
Lesson 2 Claim for Wrong Goods/205
Lesson 3 Claim on Inferior Quality/206
Lesson 4 Claim on Damaged Goods/207
Lesson 5 Claim on Short Weight/209
Chapter 6 Modes of Trade/218
Unit 1 Agency/218
Lesson 1 Asking to Be a Sole Agent/219
Lesson 2 Appointing Agent/220
Lesson 3 Confirming the Terms of Agency/220
Unit 2 Processing&Assembling Trade/230
Lesson I The Invitation for Processing Trade/231
Lesson 2 Reply for The Invitation for Processing Trade/231
Unit 3 Compensation Trade/239
Unit 4 Joint Venture/247
Lesson 1 Asking for Joint Venture Details/248
Lesson 2 the reply to the above/248
Unit 5 Technology Transfer/260
Lesson 1 Asking for Technology Transfer/261
Lesson 2 the reply to the above/261
Unit 6 Invitation to Bid/277
Chapter 7 Miscellaneous Correspondence/281
Unit 1 Ordinary Inter-Company Correspondence/281
Lesson 1 Letters of invitation/282
Lesson 2 Letters of thanks/284
Lesson 3 Congratulation letter/285
Lesson 4 Letters of apology/286
Lesson 5 Letters of Appointments/288
Lesson 6 Letters of Announcements/289
Lesson 7 Letters of requests/290
Lesson 8 Reminders/291
Lesson 9 Visits/291
Unit 2 Employment /298
Lesson 1 Application letters/298
Lesson 2 Resume/CV/301
Lesson 3 Other employment letters/302
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