Campbell Essential Biology 5/e
- ISBN13：9780321807298
- 出版社：BENJAMIN CUMMINGS
- 作者：Simon
- 裝訂：平裝
- 出版日：2013/01/01
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商品簡介
•Chapter threads weave a single compelling topic throughout each chapter to keep students engaged. High-interest chapter thread topics like cancer, DNA profiling, or Green Energy interlace the Biology and Society, Process of Science, and Evolution Connection features of every chapter.
•Designed to promote learning. Students never have to search for or flip pages to find the images and figures referenced in the text.
•Unique Visual Organizers help students see similarities and differences at a glance.
•Unique Chapter Reviews contain art created specifically for visualizing the main take-home concepts.
•MasteringBiology®, our online tutorial and assessment system, makes it easy to engage students outside of class.
New To This Edition
What if you could keep students engaged throughout your non-majors biology course?
Intriguing questions throughout each chapter relate core content to questions that will pique the interest of students and prompt them to read.
Questions include: Why should college athletes be particularly concerned about contracting antibiotic-resistant bacteria? and Why do we get goose bumps when we’re cold?
An increased use of analogies and a more conversational tone throughout make the content more accessible and increase the overall friendliness of the book.
What if you could deliver high-impact lectures with minimal preparation time?
New Issues PowerPoint® presentations help professors deliver lectures on topics like cancer, climate change, infectious disease, athletic cheating, and weight management. The images and content of these slides go beyond what is covered in the text and allow professors to deliver a unique high-impact 50-minute class with minimal preparation time.
What if you could assign quality homework that could give guided feedback to students and would allow them to arrive better prepared for your lectures?
Over 100 new author-created MasteringBiology® activities help students to understand core concepts.
Building Vocabulary activities help students learn vocabulary.
Learning through Art activities extend the book’s emphasis on visual learning.
Connecting the Concepts activities demonstrate the connections among key concepts so students grasp the big picture.
Interpreting Data activities coach students on how to understand graphs and data.
You Decide activities help students examine the data behind hot topics such as diets and climate change and reach their own informed conclusions.
•Designed to promote learning. Students never have to search for or flip pages to find the images and figures referenced in the text.
•Unique Visual Organizers help students see similarities and differences at a glance.
•Unique Chapter Reviews contain art created specifically for visualizing the main take-home concepts.
•MasteringBiology®, our online tutorial and assessment system, makes it easy to engage students outside of class.
New To This Edition
What if you could keep students engaged throughout your non-majors biology course?
Intriguing questions throughout each chapter relate core content to questions that will pique the interest of students and prompt them to read.
Questions include: Why should college athletes be particularly concerned about contracting antibiotic-resistant bacteria? and Why do we get goose bumps when we’re cold?
An increased use of analogies and a more conversational tone throughout make the content more accessible and increase the overall friendliness of the book.
What if you could deliver high-impact lectures with minimal preparation time?
New Issues PowerPoint® presentations help professors deliver lectures on topics like cancer, climate change, infectious disease, athletic cheating, and weight management. The images and content of these slides go beyond what is covered in the text and allow professors to deliver a unique high-impact 50-minute class with minimal preparation time.
What if you could assign quality homework that could give guided feedback to students and would allow them to arrive better prepared for your lectures?
Over 100 new author-created MasteringBiology® activities help students to understand core concepts.
Building Vocabulary activities help students learn vocabulary.
Learning through Art activities extend the book’s emphasis on visual learning.
Connecting the Concepts activities demonstrate the connections among key concepts so students grasp the big picture.
Interpreting Data activities coach students on how to understand graphs and data.
You Decide activities help students examine the data behind hot topics such as diets and climate change and reach their own informed conclusions.
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