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魅麗。花火原創小說66折起
Managerial Economics ― Applications, Strategies and Tactics
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Managerial Economics ― Applications, Strategies and Tactics

定  價:NT$ 18918 元
領券後再享89折
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8本以上且滿1500元
再享89折,單本省下2081元
無庫存,下單後進貨(採購期約4~10個工作天)
可得紅利積點:567 點
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Teach your students how to think analytically and make better decisions as future business leaders with MANAGERIAL ECONOMICS: APPLICATIONS, STRATEGIES AND TACTICS, 14E. This timely edition illustrates how today's effective managers apply economic theory and techniques to solve real-world everyday decision problems. The book's seasoned author team McGuigan/Moyer/Harris balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics. Students master game-theoretic tactics, information economics, and organizational architecture.

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