Deutsche Bank: The Global Hausbank, 1870 - 2020
- ISBN13：9781472977328
- 出版社：Bloomsbury Business
- 作者：Werner Plumpe; Alexander Nutzenadel; Catherine Schenk
- 裝訂／頁數：精裝／752頁
- 規格：23.4cm*15.6cm (高/寬)
- 出版日：2020/03/19
商品簡介
Over the course of its 150-year history,Deutsche Bank has established itself as a major player in the world of international finance, but has also been confronted by numerous challenges that have changed the face of Europe from two world wars, to the rise and subsequent fall of communism. In this major work on the bank s history, Werner Plumpe, Alexander Nützenadel and Catherine R. Schenk deliver a vibrant account of the measures the bank undertook in order to address the profound upheavals of the period, as well as the diverse and unusual demands it had to face.
These included the First World War, which brought the world s first period of globalization to a sudden and dramatic end, but also the development of the predominantly national framework within which the bank had to operate from 1914 until the fall of the Berlin Wall in 1989.
More recently, the focus has shifted back to European and global activities, with Deutsche Bank forging new paths into the Anglo-American capital markets business so opening another extraordinary chapter for the bank.
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