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無庫存 (12)

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2024年 (1)
2022~2023 (1)
2018~2019 (1)
2016年以前 (11)

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平裝 (9)
精裝 (5)

作者


Denis McQuail (4)
Clifford G. Christians/ Theodore L. Glasser/ Denis McQuail/ Kaarle Nordenstreng/ Robert A. White (2)
Denis McQuail (EDT) (2)
DENIS MCQUAIL (1)
Denis McQuail、Mark Deuze (1)
Denis McQuail、Nick Stevenson、Paddy Scannell等 (1)
Doris A. Graber (EDT)/ Denis McQuail (EDT)/ Pippa Norris (EDT) (1)
John D. H. Downing (EDT)/ Ellen Wartella (EDT)/ Denis McQuail (EDT)/ Philip Schlesinger (EDT) (1)
Joseph Trenaman,Denis McQuail MA PhD DipPSA, (1)

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SAGE Publications UK (7)
Univ of Illinois Pr (2)
韋伯文化 (2)
Cq Pr (1)
PBKTYFRL (1)
五南圖書出版 (1)

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14筆商品,1/1頁
McQuail's大眾傳播理論
滿額折

1.McQuail's大眾傳播理論

作者:DENIS MCQUAIL  出版社:韋伯文化  出版日:2010/06/01 裝訂:平裝
此書英文版流傳全世界二十餘年,並被翻譯成十三種各國語文,名列Sage出版社翻譯授權書籍的第一名。本書將大眾傳播理論放在社會與文化的廣泛脈絡下進行探索,從大眾媒介的興起、大眾傳播的概念與模式、媒介理論與社會理論、大眾傳播與文化、新媒介、媒介經濟與治理、媒介結構與表現、媒介文化的產製、媒介內容、媒介文類與文本、閱聽人理論、媒介效果研究一路抽絲剝繭,試圖描繪出大眾傳播的樣貌。 原文書第五版除了比舊版加
定價:499 元, 優惠價:95 474
庫存:4
媒體與大眾傳播理論
滿額折

2.媒體與大眾傳播理論

作者:Denis McQuail; Mark Deuze  出版社:五南圖書出版  出版日:2024/03/10 裝訂:平裝
這部影響深遠的經典傳播學著作已出版第七版,在大數據、演算法文化、人工智慧、全球平台治理、串流媒體和大眾自我傳播的時代,持續思索「大眾」媒體和傳播以及媒體理論的重要性,並關注更多面向的多樣性,大幅拓寬領域敘事引用的觀點和資料來源的廣度,以反映媒體製作世界的變化,為研究二十一世紀的媒體和大眾傳播領域之重要參考書,期能啟發各個世代的學生、媒體和大眾傳播學者。
新書特惠
定價:900 元, 優惠價:95 855
庫存:9
McQuail's Mass Communication Theory
90折

3.McQuail's Mass Communication Theory

作者:Denis McQuail  出版社:SAGE Publications UK  出版日:2010/03/12 裝訂:平裝
McQuail's Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field
定價:2159 元, 優惠價:9 1943
無庫存,下單後進貨(到貨天數約45-60天)
Journalism and Society
90折

4.Journalism and Society

作者:Denis McQuail  出版社:SAGE Publications UK  出版日:2013/04/05 裝訂:平裝
This is a major new statement on the role of journalism in democracy from one of media and communication's leading thinkers. Written for students, Denis McQuail leads the reader through a systematic e
定價:2655 元, 優惠價:9 2390
無庫存,下單後進貨(到貨天數約30-45天)
Audience Analysis

5.Audience Analysis

作者:Denis McQuail  出版社:SAGE Publications UK  出版日:1997/07/28 裝訂:平裝
Denis McQuail provides a coherent and succinct account of the concept of "media audience" in terms of its history and its place in present-day media theory and research. McQuail describes and explains
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Journalism and Society

6.Journalism and Society

作者:Denis McQuail  出版社:SAGE Publications UK  出版日:2013/04/05 裝訂:精裝
This is a major new statement on the role of journalism in democracy from one of media and communication's leading thinkers. Written for students, Denis McQuail leads the reader through a systematic e
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Mass Communication

7.Mass Communication

作者:Denis McQuail (EDT)  出版社:SAGE Publications UK  出版日:2006/12/13 裝訂:精裝
Denis McQuail’s major work in Mass Communication is another essential part of the SAGE Benchmark series. Drawing on both classic and contemporaneous sources, McQuail guides us through the central defi
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
McQuail's Reader in Mass Communication Theory

8.McQuail's Reader in Mass Communication Theory

作者:Denis McQuail (EDT)  出版社:SAGE Publications UK  出版日:2002/04/22 裝訂:平裝
McQuail's Reader in Mass Communication Theory provides an invaluable resource of key statements drawn from communication studies, media sociology, and cultural studies, and includes an overview essa
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02-25006600[分機130、131]。
大眾傳播學套書
滿額折

9.大眾傳播學套書

作者:Denis McQuail; Nick Stevenson; Paddy Scannell等  出版社:韋伯文化  出版日:2018/03/05 裝訂:平裝
◎本套書精選自本社已出版的學術書籍,請讀者注意不要重複購買。本套書共四本:《McQuail’s大眾傳播理論》、《大眾傳播理論:文化與社會的面觀》、《媒介與傳播的里程碑》、《媒體原理與塑造》。1. McQuail’s大眾傳播理論此書英文版流傳全世界二十餘年,並被翻譯成十三種各國語文,名列Sage出版社翻譯授權書籍的第一名。本書將大眾傳播理論放在社會與文化的廣泛脈絡下進行探索,從大眾媒介的興起、大眾傳
定價:1649 元, 優惠價:9 1484
無庫存,下單後進貨(採購期約4~10個工作天)
Television and the Political Image:A Study of the Impact of Television on the 1959 General Election

10.Television and the Political Image:A Study of the Impact of Television on the 1959 General Election

作者:Joseph Trenaman; Denis McQuail MA PhD DipPSA  出版社:PBKTYFRL  出版日:2023/12/22 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Politics of News: The News of Politics

11.The Politics of News: The News of Politics

作者:Doris A. Graber (EDT); Denis McQuail (EDT); Pippa Norris (EDT)  出版社:Cq Pr  出版日:2007/07/01 裝訂:平裝
Identifying the three major stakeholders concerned with political news to be the news producers, government and politicians, and the public, Graber (U. of Illinois at Chicago, US), McQuail (U. of Amst
定價:3575 元, 優惠價:1 3575
無庫存,下單後進貨(到貨天數約30-45天)
Normative Theories of the Media: Journalism in Democratic Societies

12.Normative Theories of the Media: Journalism in Democratic Societies

In this book, five leading scholars of media and communication take on the difficult but important task of explicating the role of journalism in democratic societies. Using Fred S. Siebert, Theodore P
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Normative Theories of the Media: Journalism in Democratic Societies
90折

13.Normative Theories of the Media: Journalism in Democratic Societies

In this book, five leading scholars of media and communication take on the difficult but important task of explicating the role of journalism in democratic societies. Using Fred S. Siebert, Theodore P
定價:1320 元, 優惠價:9 1188
無庫存,下單後進貨(到貨天數約30-45天)
The Sage Handbook of Media Studies

14.The Sage Handbook of Media Studies

The Handbook is an ideal resource for university media researchers, for faculty developing new courses and revising curricula, and for graduate courses in media studies. It is also a necessary additi
若需訂購本書,請電洽客服
02-25006600[分機130、131]。

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