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19筆商品,1/1頁
電子商務與社群商務
滿額折

1.電子商務與社群商務

作者:Efraim Turban; Judy Whiteside; David King; Jon Outland-著; 謝佩璇-審閱  出版社:雙葉書廊  出版日:2020/08/01 裝訂:平裝
本書特色 電子商務型態近年已轉變為社群商務,線上進行的商務活動不僅止於買賣交易,更增加人際交流與協同合作等資訊探索與互動性活動,這些活動對企業界、學術界,甚至仍在開發中國家的影響力不可小覷。因此,本版在不改變章節數量與標題的前提下,新增社群商務的內容,並且盡可能完整地介紹此商務活動的細節與案例成果。以管理為導向本書從科技和管理兩個主要觀點來探討,著重呈現的多數內容都與電子商
定價:760 元, 優惠價:95 722
庫存:3
電子商務管理與技術(五版)

2.電子商務管理與技術(五版)

作者:EFRAIM TURBAN  出版社:華泰  出版日:2008/07/01 裝訂:平裝
本書以六大主題、十四個章節介紹與電子商務相關之架構模式、現況應用、與未來發展,此外亦融合多個具有代表性的最新實務案例,以具體呈現不同產業之電子商務營運趨勢與解決方案,並使讀者能更清楚理解電子商務模式與技術對企業、對消費者之影響。透過匯集完整的觀念、理論、方法、及實務個案,此書實可提升國內大專院校學生之電子商務學理與應用知識。本次改版,除延續前兩版之基礎觀念進行延伸外,亦配合實務界對於電子商務策略、
缺貨無法訂購
資訊科技與管理
滿額折

3.資訊科技與管理

作者:EFRAIM TURBAN  出版社:雙葉書廊  出版日:2008/07/01 裝訂:平裝
本書主要探討資訊技術在組織管理層面的應用,而非以資訊系統為主軸,使非資訊背景的讀者也能夠通盤了解資訊技術在管理層面的重要性,以及在策略與社會面的影響。本書主要特色如下:1. 探討資訊技術如何協助企業達成管理效率與效能。2. 介紹現今電子商務趨勢與電子化企業的基本概念。3. 運用資訊技術管理進行知識管理,並與全球企業接軌。4. 資訊技術協助管理者制訂決策上的應用。5. 資訊經濟與資訊安全的議題探討。
定價:680 元, 優惠價:95 646
無庫存,下單後進貨(採購期約4~10個工作天)
Information Technology for Management ─ Digital Strategies for Insight, Action, and Sustainable Performance

4.Information Technology for Management ─ Digital Strategies for Insight, Action, and Sustainable Performance

作者:Efraim Turban; Linda Volonino  出版社:John Wiley & Sons Inc  出版日:2014/12/15 裝訂:精裝
"In this 9th edition, students learn, explore and analyze the latest information technologies and their impact on, well, almost everything. Students learn how strategy, operations, supply chains, cust
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Information Technology for Management ─ Advancing Sustainable, Profitable Business Growth

5.Information Technology for Management ─ Advancing Sustainable, Profitable Business Growth

作者:Efraim Turban; Linda Volonino  出版社:John Wiley & Sons Inc  出版日:2013/01/14 裝訂:精裝
"In this 9th edition, students learn, explore and analyze the latest information technologies and their impact on, well, almost everything. Students learn how strategy, operations, supply chains, cust
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Information Technology for Management ─ Advancing Sustainable, Profitable Business Growth

6.Information Technology for Management ─ Advancing Sustainable, Profitable Business Growth

作者:Efraim Turban; Linda Volonino  出版社:John Wiley & Sons Inc  出版日:2017/10/09 裝訂:精裝
Information Technology for Management, 9th Edition by Turban, Volonino, and Wood engages students with the most up-to-date coverage of current and emerging IT trends. Over the years, this leading IT t
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Management Information Systems

7.Management Information Systems

作者:R. Kelly Rainer; Efraim Turban  出版社:John Wiley & Sons Inc  出版日:2016/09/13 裝訂:平裝
From best-selling author Kelly Rainer, and coauthors, Brad Prince and Hugh Watson, the Second Edition ofManagement Information Systems promotes active learning like no other text on the market. Each c
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Social Commerce ― Marketing, Technology and Management

8.Social Commerce ― Marketing, Technology and Management

作者:Efraim Turban; Judy Strauss; Linda Lai  出版社:Springer Verlag  出版日:2016/11/18 裝訂:平裝
This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true tex
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support, Global Edition
滿額折

9.Analytics, Data Science, & Artificial Intelligence: Systems for Decision Support, Global Edition

作者:Ramesh Sharda; Dursun Delen; Efraim Turban  出版社:Pearson Education Limited  出版日:2020/03/06 裝訂:平裝
定價:3354 元, 優惠價:9 3019
無庫存,下單後進貨(採購期約4~10個工作天)
Social Commerce ― Marketing, Technology and Management

10.Social Commerce ― Marketing, Technology and Management

作者:Efraim Turban; Judy Strauss; Linda Lai  出版社:Springer Verlag  出版日:2015/11/26 裝訂:精裝
This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true tex
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
決策支援與企業智慧系統

11.決策支援與企業智慧系統

作者:EFRAIM TURBAN; RAMESH SHARDA; DURSUN DELEN  出版社:華泰  出版日:2011/07/01 裝訂:平裝
本書由美國夏威夷大學Efraim Turban教授所主筆,其建構在先前版本的基礎上,介紹適用於當前企業所需的電腦決策技術,包含了決策、系統、塑模、分析與群體決策等基本理論與應用知識。企業智慧則是本書新版獨特之處,其完整探討了資料、文字與Web探勘等核心技術,並詳細解說扮演企業智慧推手角色的資料倉儲技術以及實現企業績效管理的重要議題;此外,對新一代運用人工智慧技術的智慧型決策支援系統亦有所探討。本書
缺貨無法訂購
Analytics, Data Science, & Artificial Intelligence ― Systems for Decision Support

12.Analytics, Data Science, & Artificial Intelligence ― Systems for Decision Support

作者:Ramesh Sharda; Dursun Delen; Efraim Turban  出版社:Pearson College Div  出版日:2019/02/21 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
商務智能:管理視角(原書第2版)(簡體書)

13.商務智能:管理視角(原書第2版)(簡體書)

作者:(美)Efraim Turban; Ramesh Sharda; Dursun Delen; David King  出版社:機械工業出版社  出版日:2012/02/01 裝訂:平裝
《計算機科學叢書·商務智能:管理視角(原書第2版)》主要介紹商務智能、知識管理、數據挖掘和其他智能系統的基礎和應用知識,并通過例子、產品、服務和練習,以及基于網絡的問題討論擴展了讀者對網絡世界的理解。第2版的改進主要集中在3個領域:數據挖掘、文本挖掘和Web挖掘、實施和新技術。 本書可以作為商務智能課程的教材,也可以作為管理信息系統簡介或者商務戰略的教材,還可以作為MBA技術管理課程的補充讀物,
絕版無法訂購
Electronic Commerce: A Managerial and Social Networks Perspective

14.Electronic Commerce: A Managerial and Social Networks Perspective

作者:Efraim Turban; David King; Jae Kyu Lee; Ting-Peng Liang  出版社:Springer Verlag  出版日:2016/10/07 裝訂:平裝
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this
缺貨無法訂購
Introduction to Electronic Commerce and Social Commerce

15.Introduction to Electronic Commerce and Social Commerce

作者:Efraim Turban; Judy Whiteside; David King; Jon Outland  出版社:Springer Verlag  出版日:2017/05/23 裝訂:精裝
This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tut
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Electronic Commerce ― A Managerial and Social Networks Perspective

16.Electronic Commerce ― A Managerial and Social Networks Perspective

作者:Efraim Turban; David King; Jae Kyu Lee; Ting-Peng Liang; Deborrah C. Turban  出版社:Springer Verlag  出版日:2015/02/17 裝訂:精裝
Throughout the book, theoretical foundations necessary for understanding Electronic Commerce (EC) are presented, ranging from consumer behavior to the economic theory of competition. Furthermore, this
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Information Technology for Management ─ Digital Strategies for Insight, Action, and Sustainable Performance

17.Information Technology for Management ─ Digital Strategies for Insight, Action, and Sustainable Performance

作者:Efraim Turban; Linda Volonino; Gregory R. Wood; Janice C. Sipior; Guy H. Gessner  出版社:John Wiley & Sons Inc  出版日:2015/06/22 裝訂:平裝
"In this 9th edition, students learn, explore and analyze the latest information technologies and their impact on, well, almost everything. Students learn how strategy, operations, supply chains, cust
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Electronic Commerce 2018 ― A Managerial and Social Networks Perspective

18.Electronic Commerce 2018 ― A Managerial and Social Networks Perspective

作者:Efraim Turban; Jon Outland; David King; Jae Kyu Lee; Ting-Peng Liang  出版社:Springer Verlag  出版日:2017/11/10 裝訂:精裝
This new Edition of Electronic Commerce is a complete update of the leading graduate level/advanced undergraduate level textbook on the subject. Electronic commerce (EC) describes the manner in
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Business Intelligence, Analytics, and Data Science ─ A Managerial Perspective

19.Business Intelligence, Analytics, and Data Science ─ A Managerial Perspective

作者:Ramesh Sharda; Dursun Delen; Efraim Turban; J. E. Aronson (CON); Ting-Peng Liang (CON)  出版社:Pearson College Div  出版日:2017/01/23 裝訂:平裝
For courses on Business Intelligence or Decision Support Systems. A managerial approach to understanding business intelligence systems. To help future managers use and understand analytics, Business
若需訂購本書,請電洽客服
02-25006600[分機130、131]。

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