Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the importance of marketing to their careers, their department, and th
Scholars of education and education policy and of marketing look at the emergence of educational marketing, educational marketing in diverse national arenas, and new directions in the study of educati
Practitioners of marketing in higher education and all academics across all disciplines who work in higher education are aware of the importance of marketing to their careers, their department, and th
