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原文書 (2)

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$800以上 (2)

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2017~2018 (2)

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可訂購商品 (2)

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平裝 (1)
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作者


Klaus-Dieter Altmeppen (EDT)/ C. Ann Hollifield (EDT)/ Joost Van Loon (EDT) (1)
Klaus-dieter Altmeppen (EDT)/ C. Ann Hollifield (EDT)/ Joost Van Loon (EDT) (1)

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Springer Nature (1)
Springer Verlag (1)

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2筆商品,1/1頁

1.Value-oriented Media Management ― Decision Making Between Profit and Responsibility

作者:Klaus-Dieter Altmeppen (EDT); C. Ann Hollifield (EDT); Joost Van Loon (EDT)  出版社:Springer Nature  出版日:2018/07/18 裝訂:平裝

In the light of a rapidly changing media industry with new technologies, actors and advertising models, and the critical role of media in society, this volume highlights the meaning of different value

定價:7200元  

未開放訂購,若需要購買,請來電洽詢02-25006600(分機130、131)

2.Value-Oriented Media Management ─ Decision Making Between Profit and Responsibility

作者:Klaus-dieter Altmeppen (EDT); C. Ann Hollifield (EDT); Joost Van Loon (EDT)  出版社:Springer Verlag  出版日:2017/05/08 裝訂:精裝

In the light of a rapidly changing media industry with new technologies, actors and advertising models, and the critical role of media in society, this volume highlights the meaning of different value

定價:5805元  

未開放訂購,若需要購買,請來電洽詢02-25006600(分機130、131)