nicholas ind - 三民網路書店

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原文書（13）

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無庫存（13）

商品定價

$800以上（13）

出版日期

2022~2023 （3）

2020~2021 （3）

2016~2017 （4）

2016年以前（3）

裝訂方式

平裝（8）

精裝（5）

作者

Nicholas Ind （3）

Nicholas Ind (EDT) （2）

Iglesias, Oriol (ESADE Business School, Spain.),Ind, Nicholas (Kristiania University College, Norway),Schultz, Majken (Copenhagen Business School, Denmark) （1）

Ind Nicholas Ind,Iglesias Oriol Iglesias （1）

Nicholas Ind (EDT)/ Sandra Horlings (EDT) （1）

出版社/品牌

Kogan Page Ltd （5）

Palgrave Macmillan Ltd （2）

Bloomsbury Business （1）

Bloomsbury Information UK （1）

Bloomsbury Publishing (UK) （1）

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關閉

共13筆商品，1/1頁

90折

1.Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

作者：Nicholas Ind 出版社：Kogan Page Ltd 出版日：2007/12/01 裝訂：精裝

This updated edition of "Living the Brand" demonstrates how a participatory approach can enhance employee commitment, improve service standards, and focus effort to deliver business goals. Ind shows

定價：2070 元，優惠價：9 1863

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滿額折

2.In Good Conscience: Do the Right Thing While Building a Profitable Business

作者：Nicholas Ind 出版社：Palgrave Macmillan Ltd 出版日：2022/10/14 裝訂：精裝

定價：1400 元，優惠價：1 1400

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3.In Good Conscience: Do the Right Thing While Building a Profitable Business

作者：Nicholas Ind 出版社：Palgrave Macmillan Ltd 出版日：2023/10/15 裝訂：平裝

定價：1575 元，優惠價：1 1575

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90折

4.Beyond Branding: How the New Values of Transparency And Integrity Are Changing the World of Brands

作者：Nicholas Ind (EDT) 出版社：Kogan Page Ltd 出版日：2005/07/31 裝訂：平裝

"This is an inspiring book, a plea for the new approach -- one that does not just put the heart back into brand planning, but puts the brand back at the heart of the organization... It is fresh think

定價：1800 元，優惠價：9 1620

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5.Brand Desire ─ How to Create Consumer Involvement and Inspiration

作者：Nicholas Ind; Oriol Iglesias 出版社：Bloomsbury Information UK 出版日：2016/10/20 裝訂：精裝

Desire is big business. If companies can create true desirability for their brand, customers will not only express preference and loyalty, they also show a willingness to act as brand champions, parti

定價：1375 元，優惠價：9 1238

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6.Brand Desire：How to Create Consumer Involvement and Inspiration

作者：Nicholas Ind; Oriol Iglesias 出版社：Bloomsbury Publishing PLC 出版日：2016/10/20 裝訂：平裝

定價：974 元，優惠價：95 925

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90折

7.Branding Inside Out ─ Internal Branding in Theory and Practice

作者：Nicholas Ind (EDT) 出版社：Kogan Page Ltd 出版日：2017/10/28 裝訂：平裝

Branding Inside Out offers a detailed and accessible exploration of internal branding. Internal branding is the cultural shift that occurs within an organisation when employees become more customer-fo

定價：1755 元，優惠價：9 1580

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90折

8.Brands with a Conscience: How to Build a Successful and Responsible Brand

作者：Nicholas Ind(EDI) 出版社：KOGAN PAGE 出版日：2021/01/26 裝訂：精裝

定價：6030 元，優惠價：9 5427

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95折

9.Brand Desire：How to Create Consumer Involvement and Inspiration

作者：Ind Nicholas Ind; Iglesias Oriol Iglesias 出版社：Bloomsbury Publishing (UK) 出版日：2020/09/03 裝訂：平裝

定價：1104 元，優惠價：95 1049

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90折

10.Co-creating Brands ― Brand Management from a Co-creative Perspective

作者：Nicholas Ind; Holger J. Schmidt 出版社：Bloomsbury Business 出版日：2020/02/04 裝訂：平裝

Brand management and development has traditionally been regarded as the responsibility of the organization they design, produce and sell the brand, before delivering it to customers. Yet this approach

定價：1300 元，優惠價：9 1170

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90折

11.Brand Together

作者：Nicholas Ind; Clare Fuller; Charles Trevail 出版社：Kogan Page Ltd 出版日：2012/04/15 裝訂：平裝

Writing for marketing and brand management professionals, Ind, an author, consultant, and academic who teaches at the Oslo School of Management, Norway, et al. describe the use of co-creation and how

定價：1890 元，優惠價：9 1701

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90折

12.Brands With a Conscience ― How to Build a Successful and Responsible Brand

作者：Nicholas Ind (EDT); Sandra Horlings (EDT) 出版社：Kogan Page Ltd 出版日：2016/03/28 裝訂：平裝

The definitive expert guide to ethical brand practice from the prestigious Medinge Group,Brands with a Conscience dissects the philosophy underpinning sustainable brands to arrive at a set of eight cl

定價：1755 元，優惠價：9 1580

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13.The Routledge Companion to Corporate Branding

作者：Iglesias; Oriol (ESADE Business School; Spain.); Ind; Nicholas (Kristiania University College; Norway); Schultz; Majken (Copenhagen Business School; Denmark) 出版社：PBKTYFRL 出版日：2022/04/07 裝訂：精裝

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若需訂購本書，請電洽客服
02-25006600[分機130、131]。

共13 筆
1 頁

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1.Living the Brand: How to Transform Every Member of Your Organization into a Brand Champion

2.In Good Conscience: Do the Right Thing While Building a Profitable Business

3.In Good Conscience: Do the Right Thing While Building a Profitable Business

4.Beyond Branding: How the New Values of Transparency And Integrity Are Changing the World of Brands

5.Brand Desire ─ How to Create Consumer Involvement and Inspiration

6.Brand Desire：How to Create Consumer Involvement and Inspiration

7.Branding Inside Out ─ Internal Branding in Theory and Practice

8.Brands with a Conscience: How to Build a Successful and Responsible Brand

9.Brand Desire：How to Create Consumer Involvement and Inspiration

10.Co-creating Brands ― Brand Management from a Co-creative Perspective

11.Brand Together

12.Brands With a Conscience ― How to Build a Successful and Responsible Brand

13.The Routledge Companion to Corporate Branding

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