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The Selling Fox: A Field Guide For Dynamic Sales Performance
商品資訊
ISBN13：9780471061809
出版社：John Wiley & Sons Inc
作者：Holden
出版日：2002/04/22
裝訂／頁數：精裝／240頁
商品簡介
作者簡介
目次
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商品簡介
A follow-up to the author's highly successful Power Base Selling.
Ideal for any kind of salesperson.
Ideal for any kind of salesperson.
作者簡介
JIM HOLDEN is the founder and CEO of Holden International, a globally recognized leader in sales and marketing effectiveness since 1979. His company pioneered the treatment of customer value, competition, and politics in selling with the Power Base Selling program. He is the author of Power Base Selling: Secrets of an Ivy League Street Fighter and World Class Selling: The Crossroads of Customer, Sales, Marketing, and Technology, both available from Wiley. For more information, please visit www.holdenintl.com
目次
List of Figures and Tables.
Introduction.
Chapter 1. Closing Techniques.
Chapter 2. Closing Dynamics.
Chapter 3. Blocking and Trapping.
Chapter 4. Selling at the Edge.
Chapter 5. Calling High.
Chpter 6. The King of Sales Strategy.
Chapter 7. De-Installing a Competitor.
Chapter 8. Qualifying Opportunities.
Chapter 9. Are You a Selling Fox?
Chapter 10. Building Your Personal Business Development System.
Appendix: Portrait of a Selling Fox.
Index.
About the Author.
Introduction.
Chapter 1. Closing Techniques.
Chapter 2. Closing Dynamics.
Chapter 3. Blocking and Trapping.
Chapter 4. Selling at the Edge.
Chapter 5. Calling High.
Chpter 6. The King of Sales Strategy.
Chapter 7. De-Installing a Competitor.
Chapter 8. Qualifying Opportunities.
Chapter 9. Are You a Selling Fox?
Chapter 10. Building Your Personal Business Development System.
Appendix: Portrait of a Selling Fox.
Index.
About the Author.
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