Manage Your Online Reputation: Don't Let Angry Clients, Jealous Lovers, or Ruthless Competitors Ruin Your Image

The proliferation of blogs and social media sites is making online reputation management a very hot topic. Yet most people do not understand how to protect and manage their online identity! This ready-to-use manual will teach businesses, families, and individuals how to proactively manage what is said about them online. Author Tony Wilson covers the basics of online reputation management, provides relevant examples and easy-to-follow steps that individuals can take to build, manage and protect their online identity.

Tony Wilson practices in the areas of franchising, licensing, and Intellectual Property Law, and is ranked as a leading Canadian Franchise lawyer by LEXPERT. He is an Adjunct Professor at Simon Fraser University and a regular business columnist for The Globe and Mail and Lawyers Weekly. His articles have appeared in Maclean's, BC Restaurant News, TEACHER, World Trademark Review, Bartalk, and Canadian Lawyer magazine. He is author of the best-selling book Buying a Franchise in Canada: Understanding and Negotiating your Franchise Agreement, the only comprehensive legal guide for persons seeking to buy franchised businesses in Canada, and Manage Your Online Reputation, a book written to guide individuals and businesses in monitoring and protecting their personal and corporate reputations on social media.