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On Air: Methods and Meanings of Radio
商品資訊
ISBN13：9780340652312
出版社：Bloomsbury UK
作者：Martin Shingler; Cindy Wieringa
出版日：1998/10/01
裝訂／頁數：平裝／192頁
規格：24.1cm*16.5cm*1.9cm (高/寬/厚)
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商品簡介
Surpassed by television as the primary source of entertainment and information, radio still has a unique place in the mass media spectrum. At once powerfully pervasive and totally invisible, it's a fascinating subject for study. This wide-ranging theoretical and critical approach provides an in-depth examination of radio's codes (speech, music, noise, and silence), the conventions of using these codes, and the dominant modes of reception. The text offers a vocabulary and methodology for analyzing radio programs, drawing on work by both media theorists and professional broadcasters in Britain, Australia, and North America. Written by an academic and a practitioner, On Air provides a critical overview of radio for media students, as well as suggestions for practical activities, a time-line of major events in the history of radio, and a glossary of key terms.
作者簡介
Martin Shingler is at Staffordshire University.
Cindy Wieringa is at Thames Valley University.
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