Protecting Your Company's Intellectual Property: A Practical Guide to Trademarks, Copyrights, Patents and Trade Secrets

Intellectual property continues to soar in value, comprising an increasingly greater portion of a typical company’s assets. In the age of instant global communication, understanding what intellectual property is, how to protect it, and how to enhance its value are prerequisites for corporate survival. Packed with fascinating and illuminating examples, this book is a succinct, yet comprehensive discussion of the four key areas of intellectual property: trademarks, copyrights, patents, trade secrets. In addition to defining these areas, Protecting Your Company’s Intellectual Property offers practical tools for protecting intellectual property, including: Trademark and copyright application forms, sample employment agreements, an Internet usage policy, tips on preventing unauthorized dissemination of information via the Web, a guide for conducting an IP audit, and much more.

Deborah E. Bouchoux (Great Falls, VA) is an attorney specializing in intellectual property, and the author of three textbooks. She is in-house counsel at Management Information Consulting, Inc., and an instructor at George Washington University.