Global Sales: : A Practical Playbook on How to Drive Profitable Growth for International Sales and Marketing Leaders
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ISBN13:9781735913100
出版社:Columbia Global Reports
作者:Zach Selch
出版日:2020/11/23
裝訂:平裝
規格:20.3cm*13.3cm*1.9cm (高/寬/厚)
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Can't figure out how to build momentum for more explosive sales beyond your domestic market?Global expansion is one of the most lucrative endeavors for a company-and also one of the riskiest. A single miscalculation can cost you big bucks. Even well-trained and senior business leaders can fail when faced with new and unknown variables.Knowing how to navigate the sales process in any country is a skill sales leaders must possess. Fortunately, you don't have to sell in every continent before becoming an effective global salesman-you just have to listen to someone who has already done the work.Become a high-performing sales powerhouse with Zach Selch's Global Sales Zach Selch is a global sales leader who has helped companies in over 130 markets grow their global footprint thousands of percent using a tried and tested process. Global Sales breaks down this formula, and serves as a practical blueprint on how you can drive profit beyond the borders of your country and uncover opportunities in new markets.This book is for sales leaders who are tasked with the exciting yet intimidating responsibility of establishing a foot hold in new regions. Learn how to win buy-in from the right local distributors and position your product correctly.This manual blends business theories and actual application. A conversational style breaks down difficult concepts and links them to getting one job done-driving profit in whichever market you'll find yourself in.
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