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The pursuit of political power is strategic as never before. Ministers, MPs, and candidates parrot the same catchphrases. The public service has become politicized. And decision making is increasingly

Canada’s style of politics has changed in recent years. Ministers are kept on a short leash. MPs parrot the same catchphrases across the country. Journalists are shunned. Government information is hid

Canadians often see politicians as little more than trained seals who vote on command and repeat robotic talking points. Politicians are torn by dilemmas of loyalty to party versus loyalty to voters. Whipped examines the hidden ways that political parties exert control over elected members of Canadian legislatures. Drawing on extensive interviews with politicians and staffers across the country, award-winning author Alex Marland explains why Members of Parliament and provincial legislators toe the party line, and shows how party discipline has expanded into message discipline. He recounts stories from Prime Minister Brian Mulroney's drive for caucus cohesion in the 1980s through to the turmoil that the SNC-Lavalin crisis wrought on Justin Trudeau and the Liberal Party in 2019. From caucus meetings to vote instructions, this book exposes how democracy works in our age of instant communication and political polarization. Filled with political tips, Whipped is a must-read for anyone

The Public Servant’s Guide to Government in Canada is a concise primer on the inner workings of government in Canada. This go-to resource is a useful reference guide for students and scholars, for new

Election campaigning never stops. That is the new reality of politics and government in Canada, where everyone from the Prime Minister?s Office to backbench MPs practise political marketing and commun

Political candidates, parties, and governments worldwide are usingmarketing tools and concepts such as profiling, targeting,segmentation, branding, and delivery management to win elections andretain t

While the practice of applying commercial marketing principles to politics originated in the US, the technique also has taken hold in Canada. The authors explain the process and address a variety of r

Political Elites in Canada offers a timely look at Canadian political powerbrokers and how they are adapting to a fast-paced digital media environment. Elite power structures are changing worldwide, w

Election campaigning never stops. That is the new reality of politics and government in Canada, where everyone from the Prime Minister’s Office to backbench MPs practise political marketing and commun

Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public?Political Communication in

Political Elites in Canada offers a timely look at Canadian political powerbrokers and how they are adapting to a fast-paced digital media environment. Elite power structures are changing worldwide, w

Alex Marland is an associate professor of politicalscience at Memorial University of Newfoundland. He was the lead editorwith Thierry Giasson and Jennifer Lees-Marshment of PoliticalMarketing in Canad