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繁體書 (1)
原文書 (24)
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可訂購商品 (25)
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無庫存 (25)
商品定價

$800以上 (25)
出版日期

2024年 (2)
2022~2023 (2)
2020~2021 (2)
2018~2019 (3)
2016年以前 (16)
裝訂方式

平裝 (10)
精裝 (15)
作者

Jennifer Lees-Marshment (12)
;Lees-Marshment, Jennifer (University of Dundee, UK) (2)
Jennifer (University Of Auckland Lees-Marshment New Zealand) (2)
Jennifer Lees-Marshment (EDT)/ Brian Conley (EDT)/ Kenneth Cosgrove (EDT) (2)
Jennifer Lees-Marshment/ Brian Conley/ Edward Elder/ Robin Pettitt/ Vincent Raynauld (2)
Alex Marland (EDT)/ Thierry Giasson (EDT)/ Jennifer Lees-Marshment (EDT) (1)
Alex Marland (EDT)/ Thierry Glasson (EDT)/ Jennifer Lees-Marshment (EDT) (1)
Jennifer Lees-Marshment (EDT)/ Chris Rudd (EDT)/ Jesper Stromback (EDT) (1)
Jennifer Lees-Marshment (EDT)/ Jesper Stromback (EDT)/ Chris Rudd (EDT) (1)
Walter W. Wymer (EDT)/ Jennifer Lees-Marshment (EDT) (1)
出版社/品牌

Taylor & Francis (6)
Routledge (5)
PBKTYFRL (4)
Routledge UK (4)
Palgrave Macmillan (3)
Univ of Washington Pr (2)
Palgrave Pivot (1)

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25筆商品,1/2頁
Political Marketing: Principles and Applications
90折
作者:Jennifer Lees-Marshment  出版社:Routledge UK  出版日:2009/07/03 裝訂:平裝
Political Marketing is the first comprehensive textbook to focus on political marketing, and introduces students to how candidates, parties, elected officials and governments around the world utilise
無庫存,下單後進貨(到貨天數約45-60天)
定價:1819 元, 優惠價:9 1637
International Dispute Settlement
滿額折
作者:Jennifer Lees-Marshment  出版社:Routledge UK  出版日:2006/11/16 裝訂:精裝
Series: The History and Development of World Englishes SeriesRoutledge Handbook of Political Marketing will contain cutting edge contributions written by academic experts and informed practitioners bu
無庫存,下單後進貨(採購期約4~10個工作天)
定價:15120 元, 優惠價:1 15120
作者:Jennifer Lees-Marshment  出版社:Taylor & Francis  出版日:2009/08/14 裝訂:精裝
Political Marketing is the first comprehensive textbook to focus on political marketing, and introduces students to how candidates, parties, elected officials and governments around the world utilise
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
The Political Marketing Game
90折
作者:Jennifer Lees-Marshment  出版社:Palgrave Macmillan  出版日:2015/04/07 裝訂:平裝
The Political Marketing Game identifies what works in political marketing - the rules of the game - showing politicians can choose to play the game to achieve change, not just win votes, because authe
無庫存,下單後進貨(到貨天數約45天)
定價:2750 元, 優惠價:9 2475
Political Marketing and Management in the 2017 New Zealand Election
90折
作者:Jennifer Lees-Marshment  出版社:Palgrave Pivot  出版日:2018/08/19 裝訂:精裝
This book reveals the market research, strategy, branding and communication behind the unpredictable 2017 New Zealand election result which saw Jacinda Ardern elected Labour leader just 8 weeks before
無庫存,下單後進貨(到貨天數約30-45天)
定價:3150 元, 優惠價:9 2835
作者:Jennifer Lees-Marshment  出版社:Palgrave Macmillan  出版日:2011/05/15 裝訂:精裝
The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that authenticity, values and vision are as much a part of a winn
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Political Marketing ― Principles and Applications
90折
作者:Jennifer Lees-Marshment  出版社:Taylor & Francis  出版日:2014/06/25 裝訂:平裝
Political Marketing 2nd Edition continues to be the most comprehensive textbook to focus on political marketing. Fully revised and updated throughout, it introduces students to how candidates, parties
無庫存,下單後進貨(到貨天數約45-60天)
定價:1949 元, 優惠價:9 1754
作者:Jennifer Lees-Marshment  出版社:Taylor & Francis  出版日:2014/06/25 裝訂:精裝
Political Marketing 2nd Edition continues to be the most comprehensive textbook to focus on political marketing. Fully revised and updated throughout, it introduces students to how candidates, parties
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
作者:Jennifer Lees-Marshment  出版社:Routledge  出版日:2023/12/06 裝訂:平裝
無庫存,下單後進貨(到貨天數約30-45天)
定價:2577 元, 優惠價:1 2577
作者:Jennifer Lees-Marshment  出版社:Routledge  出版日:2023/12/06 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
作者:Jennifer Lees-Marshment  出版社:Palgrave Macmillan  出版日:2015/01/14 裝訂:精裝
As political leaders accept the limits of their power and knowledge, they seek new forms of public input into government. This, however, raises profound questions as to how we ensure that public input
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
作者:Jennifer Lees-Marshment  出版社:Routledge UK  出版日:2011/11/29 裝訂:精裝
With the Obama campaign universally acknowledged as the most successfully marketed presidential campaign of all time, the future of political marketing is fiercely contested, provoking a wealth of hig
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
作者:Lees-Marshment; Jennifer (University of Dundee; UK)  出版社:PBKTYFRL  出版日:2024/05/31 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Political Management in Practice:Lessons from around the Globe
滿額折
作者:Lees-Marshment; Jennifer (University of Dundee; UK)  出版社:PBKTYFRL  出版日:2024/05/31 裝訂:平裝
無庫存,下單後進貨(到貨天數約45-60天)
定價:2219 元, 優惠價:1 2219
作者:Alex Marland (EDT); Thierry Giasson (EDT); Jennifer Lees-Marshment (EDT)  出版社:Univ of Washington Pr  出版日:2012/07/19 裝訂:平裝
Political candidates, parties, and governments worldwide are usingmarketing tools and concepts such as profiling, targeting,segmentation, branding, and delivery management to win elections andretain t
無庫存,下單後進貨(到貨天數約30-45天)
定價:1798 元, 優惠價:1 1798
作者:Alex Marland (EDT); Thierry Glasson (EDT); Jennifer Lees-Marshment (EDT)  出版社:Univ of Washington Pr  出版日:2012/02/03 裝訂:精裝
While the practice of applying commercial marketing principles to politics originated in the US, the technique also has taken hold in Canada. The authors explain the process and address a variety of r
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
作者:Jennifer Lees-Marshment (EDT); Brian Conley (EDT); Kenneth Cosgrove (EDT)  出版社:Taylor & Francis  出版日:2014/08/28 裝訂:精裝
"Political marketing in the United States explores how politicians and parties utilize marketing concepts and tools, providing an up-to-date and broad overview of how marketing permeates U.S. politics
缺貨無法訂購
Global Political Marketing
90折
作者:Jennifer Lees-Marshment (EDT); Chris Rudd (EDT); Jesper Stromback (EDT)  出版社:Routledge  出版日:2011/09/13 裝訂:平裝
There is increasing awareness of growing similarities in political marketing practices around the world. Global political marketing is a comprehensive analysis of why, how and with what affect parties
無庫存,下單後進貨(到貨天數約30-45天)
定價:2563 元, 優惠價:9 2307
Current Issues In Political Marketing
滿額折
作者:Walter W. Wymer (EDT); Jennifer Lees-Marshment (EDT)  出版社:Taylor & Francis  出版日:2006/06/28 裝訂:精裝
Explore the increased need for marketing within the political arenaCurrent Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, a
無庫存,下單後進貨(到貨天數約30-45天)
定價:7220 元, 優惠價:79 5704
Political Marketing in the United States
滿額折
作者:Jennifer Lees-Marshment (EDT); Brian Conley (EDT); Kenneth Cosgrove (EDT)  出版社:Taylor & Francis  出版日:2014/08/25 裝訂:平裝
"Political marketing in the United States explores how politicians and parties utilize marketing concepts and tools, providing an up-to-date and broad overview of how marketing permeates U.S. politics
無庫存,下單後進貨(到貨天數約45-60天)
定價:2879 元, 優惠價:1 2879
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