The Internet has united the world as never before. But is it in danger of breaking apart? Cybersecurity, geopolitical tensions, and calls for data sovereignty have made many believe that the Internet
The Internet has united the world as never before. But is it in danger of breaking apart? Cybersecurity, geopolitical tensions, and calls for data sovereignty have made many believe that the Internet
This academic analysis explores social media, specifically examining its influence on the cultural, political, and economic organization of our society and the role capitalism plays within its domain.
The role of the film marketer is both vital and challenging. Promotion is one of the industry’s biggest costs, with the campaign of a large film costing up to half its production budget. Box office re
The role of the film marketer is both vital and challenging. Promotion is one of the industry's biggest costs, with the campaign of a large film costing up to half its production budget. Box office re
Beginning with basic black and white drawings of Oswald the Lucky Rabbit and Mickey Mouse in the 1920s, the Walt Disney Company, now nearly 100 years old, is an American institution and a global multi
In this book, specialists and scholars present a comprehensive account of the latest developments in Chinese new media. The articles explore important areas such as security of cyberspace in China; th
Motion pictures are made, not mass produced, requiring a remarkable collection of skills, self-discipline, and sociality—all of which are sources of enormous pride among Hollywood’s craft
This book explores the importance and the types of media innovation policies formulated and implemented in various European countries. Each country analysis illustrates the evolution and structure of
This book provides practical know-how on understanding, implementing, and managing main stream social media tools (e.g., blogs and micro-blogs, social network sites, and content communities) from a pu
Elvis Presley, Marilyn Monroe, and space aliens like the Transformers share a surprising connection along with James Bond, Indiana Jones, and Rocky Balboa. These beloved icons played active roles in m
Fridays of Rage reveals Al Jazeera's surprising rise to that most respected of all Western media positions: the watchdog of democracy. Al Jazeera served as the nursery for the Arab world's democratic
"The closer the new media future gets, the further victory appears." --Michael WolffThis is a book about what happens when the smartest people in the room decide something is inevitable, and yet it do
This book illuminates the internal workings of the notoriously complex and secretive computer game industry through twenty critical interviews with industry insiders. Aiming for an x-ray view of the v
This book illuminates the internal workings of the notoriously complex and secretive computer game industry through twenty critical interviews with industry insiders. Aiming for an x-ray view of the v
This book analyzes various digital transformation processes in journalism and news media. By investigating how these processes stimulate innovation, the authors identify new business and communication
