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12817筆商品,1/641頁

1.消費者行為:策略性觀點

作者:HENRY  出版社:雙葉書廊  出版日:2006/05/01

正如本書的書名「消費者行為:策略性觀點」所隱含的,本書的設計主要是將消費者行為理論基礎與策略性的行銷應用作一個結合。 本書具有以下特色 概念架構:以一個簡單的消費者行為模型作為開場,探討消費者在不同情況下的決策過程,來檢驗不同情境下不同的策略意涵;並檢視總體以及個體影響力對消費者決策的影響。 策略架構:每個章節都有一個部分討論策略應用,除了觀念應用的整合外,還有專欄文章提供小型的個案實例來說

定價:680元   優惠價: 95646

庫存:1

2.彩色圖解創傷及骨科學快速學習

作者:Henry Willmott  出版社:合記  出版日:2019/06/01 裝訂:平裝

序言:本書簡述了在病房以及門診中最常遇到的骨科疾病。這雖不是一本大部頭教科書,但能提供讀者許多值得進一步延伸閱讀的關鍵概念,亦適合學生在醫學院期末考前研讀。骨科是一門迷人且蘊含豐富知識的專科。病人涵括廣泛的年齡層,從新生兒到老年人皆有;有豐富的相關疾病,涵括最輕微的疼痛到危及性命的創傷。骨科手術結合了雙手的實際操作,以及解剖學與生物力學的知識。年輕醫師在骨科實習的時刻,應該是輪調階段最棒的經驗,因

  優惠價:700

庫存:1

3.The Turn of the Screw and Owen Wingrave

作者:Henry James  出版社:The Collector's Library UK  出版日:2018/09/06 裝訂:精裝

A young governess is employed to look after two orphaned siblings in a grand country house. Isolated and inexperienced, she’s at first charmed by the children but gradually she suspects that they may

定價:549元   優惠價: 73399

庫存:1
2019外文經典文學展-3本888元

4.The Portrait of a Lady

作者:Henry James  出版社:Collectors Library  出版日:2018/02/13 裝訂:精裝

Designed to appeal to the booklover, the Macmillan Collector's Library is a series of beautiful gift editions of much loved classic titles. Macmillan Collector's Library are books to love and treasure

定價:549元   優惠價: 73399

庫存:2
2019外文經典文學展-3本888元

5.Robin Hood

作者:Henry Gilbert  出版社:Wordsworth Editions Ltd  出版日:2018/01/15

Robin Hood is perhaps the greatest of all British folk heroes. Henry Gilbert’s book assembles all the disparate elements of the legend into an elegiac and detailed version of Robin’s life and adventur

定價:138元   優惠價: 7299

庫存:1
2019外文經典文學展-5本450元

6.歐亨利短篇小說選【原著雙語隨身書】

作者:O. Henry  出版社:寂天文化事業股份有限公司  出版日:2018/01/08 裝訂:平裝

I'm a failure. I always have the feeling that I want to get back somewhere, but I don't know just where it is.我感到失意。我心裡一直渴望能有個回歸的地方,卻遍尋不著。 ─O Henry. Love and business and family and religion and art a

定價:250元   優惠價: 79198

庫存:2

7.Here Is Big Bunny

作者:Steve Henry  出版社:Holiday House  出版日:2017/11/07 裝訂:平裝

In this urban adventure filled with more than one hundred fifty colorful animal characters, readers may notice something funny about the bright, energetic scenes. As critters roam through the city, ea

定價:140元   優惠價: 79111

庫存:1

8.Of Street Piemen

作者:Henry Mayhew  出版社:Penguin Classic UK  出版日:2015/02/24 裝訂:平裝

'...a good bit of spice to give the critlings a flavour, and plenty of treacle to make the mince-meat look rich'Radical Victorian reformer Henry Mayhew walked the streets of London interviewing ordina

定價:44元   優惠價: 7935

庫存 > 10
2019外文經典文學展

9.The Figure in the Carpet

作者:Henry James  出版社:Penguin Classic UK  出版日:2015/02/24 裝訂:平裝

'Did she know and if she knew would she speak?'

定價:44元   優惠價: 7935

庫存 > 10
2019外文經典文學展

10.Tarka the Otter (Puffin Modern Classics relaunch)

作者:Henry Williamson  出版社:UK Penguin  出版日:2014/07/03 裝訂:平裝

Tells the story of an otter living in the Devonshire countryside which captures the feel of life in the wild as seen through the otter's own eyes.

定價:384元   優惠價: 5192

庫存:3
原文書特賣會

11.A Handbook of the Cornish Language

作者:Henry Jenner  出版社:Cambridge University Press  出版日:2012/08/10 裝訂:平裝

This 1904 book, by an enthusiastic promoter of Cornwall's Celtic language and heritage, was influential in the twentieth-century Cornish revival.

定價:1260元   優惠價: 5630

庫存:1
原文書特賣會

12.The Best Short Stories of O. Henry

作者:O. HENRY  出版社:寂天文化  出版日:2012/02/18

I'm a failure. I always have the feeling that I want to get back somewhere, but I don't know just where it is.我感到失意。我心裡一直渴望能有個回歸的地方,卻遍尋不著。─O Henry. 歐.亨利(O. Henry)是美國知名的短篇小說作家,與契訶夫和莫泊桑並列世界三大短篇小說巨匠。 歐

定價:200元   優惠價: 9180

庫存:1

13.The Portrait of a Lady 一位女士的畫像

作者:Henry James  出版社:UK HarperCollins  出版日:2011/10/01 裝訂:平裝

′Money′s a horrid thing to follow, but a charming thing to meet.′Isabel Archer is a beautiful, intelligent and independent young woman. Brought from America to England by her wealthy Aunt who seeks to

定價:150元   優惠價: 6699

庫存:3
2019外文經典文學展-5本450元

14.White House Years

作者:Henry Kissinger  出版社:Simon & Schuster  出版日:2011/05/24 裝訂:平裝

Kissinger’s invaluable and lasting contribution to the history of this crucial time. One of the most important books to come out of the Nixon Administration, White House Years covers Henry Kissinger’s

定價:1400元   優惠價: 5700

庫存:1
原文書特賣會

15.Years of Upheaval

作者:Henry Kissinger  出版社:Simon & Schuster  出版日:2011/05/24 裝訂:平裝

This second volume of Henry Kissinger’s monumental memoirs covers his years as President Richard Nixon’s Secretary of State (1972–1974), including the ending of the Vietnam War, the 1973 Middle East W

定價:1225元   優惠價: 5613

庫存:1
原文書特賣會

16.Managing

作者:Henry Mintzberg  出版社:Berrett-Koehler Pub  出版日:2011/03/10

Mintzberg calls attention to numerous popular but false views about the nature of managerial work, separates fact from folklore, and provides the best information yet published on what managers do and

定價:803元   優惠價: 5402

庫存:6
原文書特賣會

17.The Turn of the Screw 碧廬冤孽

作者:Henry James  出版社:UK HarperCollins  出版日:2011/01/01

Revered as one of the greatest ghost stories ever told, James′s THE TURN OF THE SCREW is an eerie Victorian masterpiece.When an inexperienced governess goes to work at Bly, a country house in Essex to

定價:150元   優惠價: 6699

庫存 > 10
2019外文經典文學展-5本450元

18.Class Dynamics of Agrarian Change

作者:HENRY BERNSTEIN  出版社:Kumarian Pr  出版日:2010/08/30

The first volume in a new series on agrarian change and peasant studies, this work by Bernstein (development studies, U. of London, UK) provides a Marxist perspective on the political economy of agrar

定價:898元   優惠價: 66593

庫存:1
原文書特賣會

19.Mintzberg on Management: Inside Our Strange World of Organizations

作者:Henry Mintzberg  出版社:Free Pr  出版日:2007/08/21 裝訂:平裝

Henry Mintzberg revolutionized our understanding of what managers do in The Nature of Managerial Work, his landmark book. Now in this comprehensive new volume, Mintzberg broadens his vision to explor

定價:978元   優惠價: 5489

庫存:6
原文書特賣會

20.Defining the World ─ The Extraordinary Story of Dr Johnson's Dictionary

作者:Henry Hitchings  出版社:Picador USA  出版日:2006/10/17 裝訂:平裝

A Los Angeles Times Favorite Book of the YearIn 1746, Samuel Johnson undertook the Herculean task of writing the first comprehensive English dictionary. Imagining he could complete the jo

定價:770元   優惠價: 5385

庫存:1
原文書特賣會