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隨著我國加入世界貿易組織,我國與世界的交流與合作更加廣泛。我國對外貿易的超常規發展,國外公司的大量進入及其本土化經營,使國際經貿人才的需求量劇增。面對這種新的形勢,目前迫切需要解決的重要問題之一,就是要抓緊培養一批能夠適應社會主義市場經濟體制,既有國際經濟貿易的理論基礎和實際工作本領,又有從事對外經濟貿易時撰寫國際商務英語書信能力的人才。
《外貿英語函電》是為適應這一需求而編寫的。本書緊密結合我國外貿業務的實際,以“必需”、“夠用“為原則,突出實用性和針對性。本書通過商務書信的寫作、商務關系的建立、詢價與回復、報盤與還盤、訂單與確認、包裝、裝運、付款條件、保險以及抱怨與調整等十個方面的內容,系統訓練學生撰寫書信和處理信息的能力。本書在編排上通過正文說明、體例示范和課后習題的方式使講練結合,易于學習和掌握。
《外貿英語函電》是為適應這一需求而編寫的。本書緊密結合我國外貿業務的實際,以“必需”、“夠用“為原則,突出實用性和針對性。本書通過商務書信的寫作、商務關系的建立、詢價與回復、報盤與還盤、訂單與確認、包裝、裝運、付款條件、保險以及抱怨與調整等十個方面的內容,系統訓練學生撰寫書信和處理信息的能力。本書在編排上通過正文說明、體例示范和課后習題的方式使講練結合,易于學習和掌握。
目次
Unit One Business Letter writing
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Two Establishing Business Relation
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Three Enquiries and Replies
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Four Offer and Counter offer
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Five Orders and Acknowledgements
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Six Sales Promotion
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Seven Packing
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Eight Shipment
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Nine Terms of Payment
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Ten Insurance
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Eleven Complaints & Adjustments
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Twelve Forms of Trade
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Glossary
Reference Answers to Exercises
參考文獻
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Two Establishing Business Relation
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Three Enquiries and Replies
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Four Offer and Counter offer
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Five Orders and Acknowledgements
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Six Sales Promotion
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Seven Packing
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Eight Shipment
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Nine Terms of Payment
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Ten Insurance
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Eleven Complaints & Adjustments
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Unit Twelve Forms of Trade
Text
Words and Expressions
Notes
Reference Expressions
Words and Phrases Power Development
Exercises
Glossary
Reference Answers to Exercises
參考文獻
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