Mad Men Unbuttoned: A Romp Through 1960s America

Mad Men Unbuttoned, footnotes to the show and the era, including these fascinating tidbits:

• Don Draper's character is based on the real-life Draper Daniels, protEgE of Leo Burnett who started off as a copywriter and rose to creative director, eventually heading the team that launched the Marlboro Man.
• The iconic "Think Small" Volkswagen ad positioned the Beetle as an ugly but well-made car?a revolt against excess. Not only did unit sales top 500,000 cars a year, but the campaign succeeded in junking all the rules of car advertising.
• When barred from visiting Disneyland on a trip to the United States, Soviet premier Nikita Khrushchev threw a tantrum and left Los Angeles in a huff the very next day.
• The Group by Mary McCarthy, the novel Betty Draper is seen reading in the bathtub, transformed the way women viewed love, sex, and marriage.
• In 1947 Christian Dior showcased its revolutionary New Look line. Betty, Peggy, and the rest of the steno pool at Sterling-Cooper can be seen sporting the sloping shoulders, hourglass silhouettes, and billowing skirts of the New Look style.