Customer-Centric Knowledge Management: ─ Concepts and Applications

Researchers in management, information, and information management describe strategies to increase competitive advantage that center on customers in a market where the criteria for success has shifted from price and products to speed, quality, flexibility, and customer intimacy. Writing for both academics and practitioners, they consider such topics as perceived risks of customer knowledge management, the relevance of customers as a source of knowledge in information technology firms, effective tools for customer knowledge management, micro-level stickiness as a threat to client-centric knowledge transfer among information and communication technology firms in Malaysian technology parks, and a knowledge management approach to marketing and the advent of customer knowledge management. Annotation c2011 Book News, Inc., Portland, OR (booknews.com)