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：NT$ 2744 元優惠價
：79 折 2168 元
無庫存，下單後進貨(到貨天數約30-45天)
可得紅利積點：65 點
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This plain-language text for undergraduates covers the rules that govern the electoral process; the reality that candidates confront when a campaign begins; the strategies employed by candidates, parties, interest groups, and the media; and the choice made by voters. The text also discusses the roles that campaigns should play in our democracy and whether contemporary campaigns achieve these goals. The text's two-color layout features b&w photos and color charts, case boxes, key terms, discussion questions, and a glossary. A website for students offers quizzes, chapter outlines, and video cases with exercises. An instructor's site provides lecture slides, test questions, and materials and instructions for in-class and outside assignments such as campaign simulations. Sides is affiliated with George Washington University. Annotation c2012 Book News, Inc., Portland, OR (booknews.com)
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