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倒數三天!簡體曬書節單本79折,5本7折
Entrepreneurial Excellence in the Knowledge Economy
90折

Entrepreneurial Excellence in the Knowledge Economy

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:NT$ 6000 元
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905400
若需訂購本書,請電洽客服 02-25006600[分機130、131]。
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商品簡介

In a context of deep uncertainty and turmoil the only source of wealth is what individuals, organizations and nations are able to do with what they know. Well formulated and good implemented strategies have always been the foundation of business excellence – the only source of wealth in any economy. The authors of this volume provide readers with a comprehensive overview of how to achieve entrepreneurial excellence in the knowledge economy and offer them Intellectual Capital Benchmarking System (ICBS) - a methodology for strategy check-up of organizations in the knowledge economy context. Among different intellectual capital methodologies and tools, ICBS is the only one relevant for successful strategy formulation, innovation, and gaining and sustaining competitive advantages.

作者簡介

JOSE M. VIEDMA MARTI is a professor of industrial engineering at the Polytechnic University of Catalonia, Spain. He has held top executive positions in software and consultancy industry. His field of research and practice is focused on the strategic perspective of knowledge management, intellectual capital and knowledge based-development. His international research has crystallized in practical methodologies such as ICBS, SCBS and CICBS.

MARIA DO ROSARIO CABRITA holds a Ph.D. is Assistant Professor and researcher at the Universidade Nova de Lisboa, Portugal, and teaches at the Portuguese Banking Management School in Lisbon. She has several years of experience in executive positions in international banks. Her current field of research is focused on intellectual capital, knowledge management and measuring intangibles.

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優惠價:90 5400
若需訂購本書,請電洽客服 02-25006600[分機130、131]。