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No matter the industry, renowned author Clayton M. Christensen wrote in his classic book,The Innovator’s Dilemma, a successful company with established products will get pushed aside unless managers know how and when to abandon traditional business practices. Now leaders whose organizations face disruption can read the best of Christensen’sHarvard Business Review articles all in one place. From the seminal article that first introduced the concept of disruptive innovation and won the coveted McKinsey Award, to applications of the idea in marketing and product development, to Christensen’s more recent thinking on the subject, this book gives the backstory and the context you need to get innovation right today. It also comes with discussion questions and a facilitator’s guide so you can quickly get your whole team up to speed when it comes to finding your next source of breakthrough growth.
作者簡介
Clayton M. Christensen is the Kim B. Clark Professor of Business Administration at the Harvard Business School. In 2011, he was named the world’s most influential business thinker by Thinkers50. In addition to his most recent book,How Will You Measure Your Life, he is the author of seven critically acclaimed volumes, including severalNew York Times bestsellersThe Innovator’s Dilemma, The Innovator’s Solution and most recently,Disrupting Class. Christensen is the co-founder of Innosight, a management consultancy; Rose Park Advisors, an investment firm; and the Innosight Institute, a non-profit think tank.
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