Product Innovation Through Knowledge Management and Social Media Strategies
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In the present knowledge economy, knowledge is converted through social media, contributors argue here, and social media strategies play a vital role in creating new knowledge and establishing the knowledge networks that are an important stage for product innovation. They explore such topics as cultural barriers to organizational social media adoption, graph mining and its application in studying community-based graph under the preview of social networks, mapping the enterprise social network spectrum in knowledge management and product innovation, orientism management as a new framework to manage decision and hyper-dynamic knowledge processes in a multi-user network, and creating product innovation strategies through knowledge management in global business. Annotation c2016 Ringgold, Inc., Portland, OR (protoview.com)
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