商品簡介
Corporate Financial Strategy provides a thorough introduction to bring together organizations' financial and business strategies.
Retaining the popular fundamentals of previous editions, the new edition brings things up to date with an array of new examples and cases, new features such as research references, and new material on financial rescue and behavioural finance. The book also benefits from a lifecycle case study of Vodaphone to aid student understanding.
Postgraduate and advanced undergraduate students of corporate finance, financial strategy and strategic management will find this textbook essential to their studies.
作者簡介
Ruth Bender is Professor of Corporate Financial Strategy at Cranfield University, UK
Chris Ansell is Senior Lecturer and Programme Leader at Coventry University, UK
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