Planning to Profit: Architecting Your Unique Story into a Business You Love

You are designed to be happy, fulfilled and significant, and your story is designed to help others. Nothing is more attractive to your ideal client than you being fully YOU.The 3 Golden Keys of "Planning to Profit" 1. The MINDSET: Are you really Planning to Profit? Our minds are fascinating, powerful, and often unwittingly misprogrammed. How you use your mind to create, attract, or repel is critical to your ability to profit.2. The STRATEGY: Do you have an executable Plan in place to Profit by sharing your brilliance and expertise? This blueprint walks you through designing and building a workable content strategy to monetize your unique story.3. The JOURNEY: So many visionary people are awesomely amazing at Planning--dreaming up new ways to serve people and add value to the world...but aren't so great at execution--getting to Profit. Get activated, systematized, and structured to keep your brilliance train on the rails.
The Planning to Profit(TM) process consists of 3 Phases: DISCOVER, CREATE, and DELIVER, and this book is divided into those sections.We also work on the 3 ways you can Plan to Profit: Mindset, Strategy, and making the Journey. I address all three phases to varying degrees throughout this book.The DISCOVER section introduces ideas and their importance to being profitable in your business. We also explore your unique story. In CREATE you will plan, build and begin to implement the ideas from the DISCOVER section. Here lies your opportunity to get rid of old stuff and bring in the new, especially with regard to mindset.And, in the DELIVER section you will begin to ACTIVATE what you designed in CREATE. You will begin to deliver excellence to yourself, to your business, and to your clients. This is where the rubber meets the road, and you will begin to see the reward of all your hard work. When you implement, you will actually get to PROFIT!