Get Real Innovation: GET REAL and forget about INNOVATION if you don't really mean it
商品資訊
商品簡介
Today, innovation is the main driver for economic success. Nevertheless, only very few manage to maintain innovative momentum, especially those that work to invent something that is very financially lucrative.
But how do we really become innovative and maintain it? To maintain innovative momentum, you need to adopt a completely different approach to innovation than most books on the subject would have you believe. But don't say you weren't warned as this process is far more challenging and demanding than any of the approaches out there.
Lars Behrendt, graduate engineer, and leader of an internationally active innovation firm, provides his perspective from over two decades of professional experience on how successful innovation works and what consequences it may have.
This book results from numerous innovation projects with well-known DAX corporations, Fortune 500 companies, and over 50 start-ups, along with the tireless development of our own innovation culture.
If you really want to learn what it takes to become innovative, this book will help you find the right path in an open, honest, and direct way with real practical experience.
www.grannyandsmith.com/larsbehrendt
您曾經瀏覽過的商品
購物須知
外文書商品之書封，為出版社提供之樣本。實際出貨商品，以出版社所提供之現有版本為主。部份書籍，因出版社供應狀況特殊，匯率將依實際狀況做調整。
無庫存之商品，在您完成訂單程序之後，將以空運的方式為你下單調貨。為了縮短等待的時間，建議您將外文書與其他商品分開下單，以獲得最快的取貨速度，平均調貨時間為1~2個月。
為了保護您的權益，「三民網路書店」提供會員七日商品鑑賞期(收到商品為起始日)。
若要辦理退貨，請在商品鑑賞期內寄回，且商品必須是全新狀態與完整包裝(商品、附件、發票、隨貨贈品等)否則恕不接受退貨。