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【簡體曬書節】 單本79折,5本7折,優惠只到5/31,點擊此處看更多!

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商品類型

原文書 (13)
商品狀況

可訂購商品 (13)
庫存狀況

無庫存 (13)
商品定價

$800以上 (13)
出版日期

2022~2023 (2)
2020~2021 (1)
2018~2019 (2)
2016~2017 (1)
2016年以前 (7)
裝訂方式

平裝 (6)
精裝 (6)
作者

Alan Fyall/ Brian Garrod (2)
Fyall, Alan,Garrod, Brian,Leask, Anna,Wanhill, Stephen (2)
Alan Fyall Victor Middleton Mike Morgan Ashok Ranchhod (1)
Alan Fyall,Patrick (University of Angers Legoherel France),Isabelle (Universite Savoie Mont Blanc Frochot France),Youcheng Wang (1)
Alan Fyall,Stephen Wanhill (1)
Alan Fyall/ Patrick Legoh廨el/ Isabelle Frochot/ Youcheng Wang (1)
Anna Leask (EDT)/ Alan Fyall (EDT) (1)
Antonia Correia (EDT)/ Juergen Gnoth (EDT)/ Metin Kozak (EDT)/ Alan Fyall (EDT) (1)
Decrop, Alain (Full Professor of Marketing, University of Namur, Belgium),Correia, Antonia (Dean, Faculty of Tourism and Hospitality, Universidade Europeia, Portugal),Fyall, Alan (Associate Dean of A (1)
Edited by Richard Shipway and Alan Fyall (1)
Luisa Andreu (EDT)/ Alan Fyall (EDT)/ Juergen Gnoth (EDT)/ Metin Kozak (EDT)/ Sonja Sibila Lebe (EDT) (1)
出版社/品牌

PBKTYFRL (3)
Routledge UK (3)
Multilingual Matters Ltd (2)
Emerald Group Pub Ltd (1)
Goodfellow Publishers Limited (1)
Isd (1)
Pearson Education Limited (1)
Routledge (1)

三民網路書店 / 搜尋結果

13筆商品,1/1頁
Tourism Marketing: A Collaborative Approach
滿額折
作者:Alan Fyall; Brian Garrod  出版社:Multilingual Matters Ltd  出版日:2005/02/01 裝訂:平裝
"While there is a large number of [marketing and tourism] books," the authors assert "these books largely fail to acknowledge that collaboration is now an integral component of tourism marketing strat
定價:2473 元, 優惠價:1 2473
無庫存,下單後進貨(到貨天數約30-45天)
Tourism Marketing ― A Collaborative Approach
作者:Alan Fyall; Brian Garrod  出版社:Multilingual Matters Ltd  出版日:2004/11/01 裝訂:精裝
This innovative and original book provides valuable insights into the inter-organisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, inte
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Tourism: Principles and Practice
滿額折
作者:Alan Fyall; Stephen Wanhill  出版社:Pearson Education Limited  出版日:2017/10/09 裝訂:平裝
定價:3409 元, 優惠價:95 3239
無庫存,下單後進貨(到貨天數約45-60天)
Managing World Heritage Sites
90折
作者:Anna Leask (EDT); Alan Fyall (EDT)  出版社:Routledge UK  出版日:2006/06/14 裝訂:平裝
World Heritage Sites are some of the most recognised locations around the world. They include natural sites such as the Grand Canyon and the Great Barrier and cultural ones such as the Pyramids at Gi
定價:3574 元, 優惠價:9 3217
無庫存,下單後進貨(到貨天數約45-60天)
International Sport Events ─ Impacts, Experiences and Identities
作者:Edited by Richard Shipway and Alan Fyall  出版社:Routledge UK  出版日:2012/01/31 裝訂:精裝
This book offers new insight into International Sports Events (ISEs), examining the relationship between sport, tourism and events. It assesses sports events through the lens of both sports participan
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing for Tourism and Hospitality ― Collaboration, Technology and Experiences
作者:Alan Fyall; Patrick Legoh廨el; Isabelle Frochot; Youcheng Wang  出版社:Routledge  出版日:2019/03/28 裝訂:平裝
The marketing landscape has changed dramatically in recent years, especially for tourism and hospitality practitioners. Marketing for these industries is now a multi-dimensional, collaborative venture
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing in Travel and Tourism
90折
作者:Alan Fyall Victor Middleton Mike Morgan Ashok Ranchhod  出版社:Routledge UK  出版日:2009/03/20 裝訂:平裝
Marketing in Travel and Tourism aims to guide and support readers through the complexities of tourism marketing in the 21st Century. It sets out clear explanations of marketing principles and concepts
定價:3574 元, 優惠價:9 3217
無庫存,下單後進貨(到貨天數約45-60天)
Managing Visitor Attractions
滿額折
作者:Fyall; Alan; Garrod; Brian; Leask; Anna; Wanhill; Stephen  出版社:PBKTYFRL  出版日:2022/05/25 裝訂:平裝
定價:2699 元, 優惠價:1 2699
無庫存,下單後進貨(到貨天數約45-60天)
Managing Visitor Attractions
作者:Fyall; Alan; Garrod; Brian; Leask; Anna; Wanhill; Stephen  出版社:PBKTYFRL  出版日:2022/05/25 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Tourism Marketing ― On Both Sides of the Counter
作者:Luisa Andreu (EDT); Alan Fyall (EDT); Juergen Gnoth (EDT); Metin Kozak (EDT); Sonja Sibila Lebe (EDT)  出版社:Isd  出版日:2013/02/01 裝訂:精裝
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Marketing Places and Spaces
作者:Antonia Correia (EDT); Juergen Gnoth (EDT); Metin Kozak (EDT); Alan Fyall (EDT)  出版社:Emerald Group Pub Ltd  出版日:2015/06/22 裝訂:精裝
'Marketing Places and Spaces' covers a broad range of issues that hospitality and tourism executives will benefit from addressing, but frequently forget to do so.To provide an indication of the broad
若需訂購本書,請電洽客服
02-25006600[分機130、131]。
Sustainable and Collaborative Tourism in a Digital World
95折
定價:2469 元, 優惠價:95 2346
無庫存,下單後進貨(到貨天數約45-60天)

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