Corporate Public Affairs explores the increasing interest in public affairs by today's organizations. Lerbinger indicates that more and more frequently corporations are establishing public affairs pos
It examines the context in which multi-national companies operate and how the key players interact with each other and with the external business environment. It takes an issues based approach that ex
This case-based resource for managers in all kinds of organizations offers a typology of crises and provides background on management during any type of crisis, from natural disasters to labor dispute
Responding to the era of crises in which we now live, The Crisis Manager offers wise counsel for anticipating and responding to crises as well as taking the steps required to reduce the impact of thes
