Scase combines a discussion of macroeconomic trends and their impact on corporate strategy with a study of how those trends will affect individual lifestyles in order to address issues including the
Each of the essays in this volume, originally published in 1970, touches upon a historical theme which Herbert Butterfield illuminated. It covers a wide range of topics from music and relgion in moder
This book, first published in 1982, is a study of the processes that shape the reproduction of the entrepreneurial middle class. It identifies the major dynamics surrounding stages of business growth.
A researcher in tele-information, Steinbock argues that it is no longer technological innovation that drives the mobile communications industry, but marketing innovation. He discusses globalization of
"The empirical case study research literature on Chinese management is meagre. This rapidly changing market environment requires more research to provide an understanding of empirical processes of man
The changing character of the economies in Eastern and Western Europe are leading more people to start their own businesses. This volume, first published in 1987, highlights the trends developing over
