This book gives the business reader a license to navigate the confusing but profitable paths of social media. Written in easy-to-understand language that can be the basis of profitable action.
It seems like everyone is using social media. But if you are in business, how do you know that your time, energy, and expenses are paying off? There have been few answers until now—until Monitoring an
If you are looking to understand social media marketing, search engine optimization, blogging, digital public relations, Google, and more, then this book is for you. Whatever your job title, these ski
