As the number of universities offering entrepreneurial programs continues to increase, there is a growing need for a suitable framework for the teaching of entrepreneurship beyond the operational side of the business and the preparation of a business plan. This book offers a fresh approach to entrepreneurship by teaching readers how to discover and create a new firm, or grow an existing one, starting from a firm's or team's capabilities. The core methodology is based on the 'entrepreneurial arch' which provides a more holistic view of entrepreneurship by dividing the business development process into six distinct segments. An important feature of this model is the inclusion of learning units focusing on opportunity identification, business design and risk reduction before the business planning stage is attempted. Illustrated with various real-world examples, this structured and concise book will appeal to students, as well as to practitioners looking to develop their entrepreneurial sk
As the number of universities offering entrepreneurial programs continues to increase, there is a growing need for a suitable framework for the teaching of entrepreneurship beyond the operational side of the business and the preparation of a business plan. This book offers a fresh approach to entrepreneurship by teaching readers how to discover and create a new firm, or grow an existing one, starting from a firm's or team's capabilities. The core methodology is based on the 'entrepreneurial arch' which provides a more holistic view of entrepreneurship by dividing the business development process into six distinct segments. An important feature of this model is the inclusion of learning units focusing on opportunity identification, business design and risk reduction before the business planning stage is attempted. Illustrated with various real-world examples, this structured and concise book will appeal to students, as well as to practitioners looking to develop their entrepreneurial sk
The Innovation Pyramid is a learnable, repeatable, non-linear, knowledge-based innovation methodology. While traditional books on innovation focus on either assembling an innovation team with the right combination of innate abilities or developing a creativity skillset, the Innovation Pyramid instead trains readers to produce serial innovations successfully. The original method segments innovation into four distinct yet interrelated stages: (1) identification of the root problem, (2) formulation of a solution, (3) development of an execution plan and (4) implementation. At all stages, it considers the perspectives of both the innovator and the adopter, in order to increase the likelihood that innovations will achieve significant impact. Section I of the book describes the over-arching method of innovating. Section II details the creativity-based process for implementing the Innovation Pyramid methodology. Finally, the book's appendices include advanced techniques to enhance the utility
The Innovation Pyramid is a learnable, repeatable, non-linear, knowledge-based innovation methodology. While traditional books on innovation focus on either assembling an innovation team with the right combination of innate abilities or developing a creativity skillset, the Innovation Pyramid instead trains readers to produce serial innovations successfully. The original method segments innovation into four distinct yet interrelated stages: (1) identification of the root problem, (2) formulation of a solution, (3) development of an execution plan and (4) implementation. At all stages, it considers the perspectives of both the innovator and the adopter, in order to increase the likelihood that innovations will achieve significant impact. Section I of the book describes the over-arching method of innovating. Section II details the creativity-based process for implementing the Innovation Pyramid methodology. Finally, the book's appendices include advanced techniques to enhance the utility
