Set against the backdrop of depression-era politics, 1934 was an annus mirabilis for English sport. Within just a few days of each other, Hedley Verity, Henry Cotton and Fred Perry all triumphed in th
This collection illustrates the expansiveness of an interdisciplinary approach to the study of sport. While rooted in anthropology, these essays consider American sports in their social, economic, cul
Marketing and the world of sport overlap in two main ways: in the marketing of sports related products and services, and in the use of sports events to market a broader range of products and services.
We have entered into a new fitness boom characterized by interactive and customizable technology, from active video games such as Wii Fit to fitness apps and ‘wearables’. This is the first book to exa
The Balkan Games resulted on the one hand from the growth of modern European sport and the unsatisfactory performances of the Balkan athletes at national and international level, and on the other hand
Since it’s first publication, Rugby’s Great Split has established itself as a classic in the field of sport history. Drawing on an unprecedented range of sources, this deeply researched and highly rea
Exercise for women is a heavily-laden social and embodied experience. While exercise promotion has become an increasingly visible part of health campaigns, obesity among women is rising, and studies i
Examining the concept of integration in community sport, Rethinking Sports and Integration analyses the problems, methods, and results of sports-related integration programmes and explores how transna
We are bombarded with images of fitness and sport, everything from the sculpted torsos of reality TV shows to stories about cycle races and ultra-marathons. But at the same time, four in ten British a
When the colonies that became the USA were still dominions of the British Empire they began to imagine their sporting pastimes as finer recreations than even those enjoyed in the motherland. From the
The Olympic Games have evolved into the most prestigious sport event on the planet. As a consequence, each Games generates more and more interest from the academic community. Sociology, politics, geog
This book explores football fan activism and its impact on contemporary football culture in England, Italy and the Czech Republic. Offering original insights into the power of fan activism to influenc
Since their emergence in the 1960s, lifestyle sports (also referred to as action sport, extreme sports, adventure sports) have experienced unprecedented growth both in terms of participation and in th
Children and Exercise XXV presents the latest research in the field of paediatric exercise sciences, focusing on the interaction between physical activity, exercise or sport on the one hand, and nutri