Watters provides a guide to the theory and application of Ericksonian hypnosis during pregnancy, childbirth, and post-partum period. Healthcare professionals are introduced to the potential of hypnosi
The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. Yet despite an increasing number of research publications an
For undergraduate and graduate students, scholars, and professionals, Okazaki (marketing, U. Autonoma de Madrid, Spain) considers mobile marketing from a theoretical and practical perspective. He iden
The mushroom-like growth of new media technologies is radically challenging traditional media outlets. The proliferation of technologies like DVDs, MP3s and the Internet has freed the public from what
This book captures the state-of-the-art in Resource Management and Scheduling in Cloud Data Centers. It also aims to identify potential research directions and technologies that will facilitate effici
The recent financial crisis has troubled the US, Europe, and beyond, and is indicative of the integrated world in which we live. Today, transactions take place with the use of foreign currencies, and
The recent financial crisis has troubled the US, Europe, and beyond, and is indicative of the integrated world in which we live. Today, transactions take place with the use of foreign currencies, and
Emphasizing the importance of contemporary art forms in EcoJustice Education, this book examines the interconnections between social justice and ecological well-being, and the role of art to enac
This book describes approaches to understanding cultures in higher education and pays particular attention to cultures and cultural construction at departmental level. Implications of cultural charact
With the rise of China in the global economy, it has never been more important for business leaders to understand Chinese leadership philosophies and practices. This is the first book to explain how ancient Chinese thinking and Western ideas have shaped the development of leadership styles in China. Leadership theories associated with Confucianism, Daoism, Legalism, the Arts of War, and the writings of Mao and Deng are analysed by both Chinese and Western experts. To set this in a modern business context, the book includes interviews with top executives, who reflect on how their business values are affected by ancient Chinese philosophers, modern Chinese leaders, and Western management writers and thinkers. The book also includes research on paternalistic leadership as practised by business leaders in Taiwan, Hong Kong, and mainland China.
With the rise of China in the global economy, it has never been more important for business leaders to understand Chinese leadership philosophies and practices. This is the first book to explain how ancient Chinese thinking and Western ideas have shaped the development of leadership styles in China. Leadership theories associated with Confucianism, Daoism, Legalism, the Arts of War, and the writings of Mao and Deng are analysed by both Chinese and Western experts. To set this in a modern business context, the book includes interviews with top executives, who reflect on how their business values are affected by ancient Chinese philosophers, modern Chinese leaders, and Western management writers and thinkers. The book also includes research on paternalistic leadership as practised by business leaders in Taiwan, Hong Kong, and mainland China.
