BANGALORE TIGER

Bangalore Tiger is the story of Wipro?s transformation and its impact on the tech services industry and the rules of global competition. BusinessWeek senior writer Steve Hamm takes you inside the halls of this transnational phenomenon to reveal the true secrets of Wipro?s superior business: its people, principles, and core competencies.

From Wipro?s triumphs to its missteps, Hamm mines a treasure of business lessons, explaining how and, more important, why it is necessary to:

• Expand quickly without stumbling
• Follow the new rules for outsourcers
• Innovate every day?or else
• Be obsessive about customers
• Motivate employees the Wipro way
• Plan three years ahead to prepare for rapid growth

Hamm also gives you a rare glimpse into the mind of Wipro?s charismatic chairman and thought leader, Azim Premji. Guiding Wipro?s growth every step of the way, Premji was one of the first business leaders in India to decree that his company would not pay bribes. You?ll see how his adoption of world-class business processes helped Wipro thrive?and how Wipro is helping to fulfill his dream of a better educated, more prosperous India. Removing the shroud of secrecy around Indian management principles, Hamm provides a real-world blueprint for operating a successful transnational organization, as viewed through the eye of the Bangalore Tiger.

STEVE HAMM is a senior writer andthe software editor at BusinessWeek.He contributed to BusinessWeek’sspecial August 2005 double issue onthe emergence of India and China asglobal economic powers, which was awarded the Fundfor American Studies/Institute on Political JournalismAward for Excellence in Economic Writing. A businessjournalist since 1985, Hamm has chronicled the techindustry since 1989 and has tracked the progress ofIndia’s tech services industry since 2001.

Part II: Principles to Lead By

Part III: Build on Core Competencies

Part IV: Success Stories: How Wipro Did it

Part V: How to Inject the Dragon into Your Own Company