Get Rich with Apps!: Your Guide to Reaching More Customers and Making Money Now

This title presents the secrets to grabbing a share of one of today's hottest markets! You don't have to be a computer whiz to make a killing in the apps market. All you need is about $1,000 and the business advice in this book. Out of nowhere, apps have taken the world by storm. More than 1 billion iTunes apps have been downloaded, and Facebook's 200-million users have 52,000 third-party apps from which to choose. If you're considering entering the market, stop thinking about it and jump right in. "Get Rich with Apps!" explains how to: marry iPhone and Facebook app features with your business and marketing needs; integrate them with other resources, such as databases and Web sites; access the best developer resources; and, measure the success of new and existing projects. It's all much easier than you think. With "Get Rich With Apps", you'll reach more customers, expand your product offerings, grow new revenue streams - and get a solid foothold in a market with an extraordinarily promising future.

Jesse Feiler was chief of special projects for the Federal Reserve Bank of New York, where he designed and managed the development of Open Market Operations software. He is the author of How to Do Everything: Facebook Applications and How to Do Everything with Web 2.0 Mashups. Feiler lives in Plattsburgh, New York.