The Evolution of Revolutions: How We Create, Shape, and React to Change
商品資訊
ISBN13:9781616142353
出版社:Prometheus Books
作者:Patrick J. Howie
出版日:2011/02/01
裝訂/頁數:平裝/262頁
規格:22.9cm*15.2cm*3.2cm (高/寬/厚)
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:NT$ 950 元優惠價
:90 折 855 元
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How can entrepreneurs predict what the next revolution will be? How does a new idea, product, or service spread throughout a social system to spark "the next big thing"?
In this unique blend of historical analysis and how-to knowledge, leading researcher and economist Patrick J. Howie provides clear guidance on how to identify and foster innovations that will lead to revolutions. He offers a wide-ranging understanding of the revolutionary process, based on analysis of dozens of revolutions in business, sports, science, and politics.
Using illustrative case studies, Howie answers the questions, What separates a fad from a true revolution? And does an innovation result from one genius who experiences a flash of inspiration, or is it more a result of a community of people all looking to solve the same riddle? By examining myriad examples of true revolutions, Howie separates fads from revolutions and fact from fiction in the innovation process.
This genuinely revolutionary analysis not only looks to the past to explain the present but also spells out important methods that can be used to create innovations and both recognize and capitalize on emerging revolutions as we move into the future. The Evolution of Revolutions is a vital and groundbreaking resource for all innovators, scientists, entrepreneurs, trendsetters, and go-getters who want to change the world.
In this unique blend of historical analysis and how-to knowledge, leading researcher and economist Patrick J. Howie provides clear guidance on how to identify and foster innovations that will lead to revolutions. He offers a wide-ranging understanding of the revolutionary process, based on analysis of dozens of revolutions in business, sports, science, and politics.
Using illustrative case studies, Howie answers the questions, What separates a fad from a true revolution? And does an innovation result from one genius who experiences a flash of inspiration, or is it more a result of a community of people all looking to solve the same riddle? By examining myriad examples of true revolutions, Howie separates fads from revolutions and fact from fiction in the innovation process.
This genuinely revolutionary analysis not only looks to the past to explain the present but also spells out important methods that can be used to create innovations and both recognize and capitalize on emerging revolutions as we move into the future. The Evolution of Revolutions is a vital and groundbreaking resource for all innovators, scientists, entrepreneurs, trendsetters, and go-getters who want to change the world.
作者簡介
Patrick J. Howie has spent two decades studying the social process of innovation as an economist, head of product development for a venture capital-backed start-up, and creator of the social prediction website ABetterGuess.com. His work has been cited and published in numerous publications, including Forbes, Fortune, Business Week, and the Wall Street Journal. Howie holds a patent for the Unique Method and System of Analyzing the Effectiveness of Marketing Strategies.
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