The Green Scorecard: Measuring the Return on Investment in Sustainability Initiatives

Based on a Return on Investment (ROI) methodology, this guide for business managers, project managers and product developers, provides succinct guidelines for evaluating the effectiveness of green projects, products and policies. The volume begins with an overview of green project pitfalls and presents an outline of the ROI methodology followed by detailed discussion of the value of verifiable metrics and the development of logic-based programs to evaluate each part of the green business model in relation to its ROI value. The work includes numerous charts, graphs and example equations. The Phillips' are the founder and CEO of an institute devoted to the ROI methodology. Annotation c2011 Book News, Inc., Portland, OR (booknews.com)

Dr. Patti P. Phillips is president and CEO of the ROI Institute, Inc., the leading source of ROI competency building, implementation support, networking, and research. A renowned expert in measurement and evaluation, she helps organizations implement the ROI Methodology in countries around the world, including India, Indonesia, South Africa, Australia, Chile, Brazil, Romania, Ireland, Canada, and the United States. Dr. Jack J. Phillips is a world-renowned expert on accountability, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations, has won numerous awards, and is the author or editor of more than 50 books.