Data Conversion: Calculating the Monetary Benefits

This book tackles the third major challenge and the second most difficult step in the ROI methodology: converting data to monetary values. When a particular project or program is connected to a business measure, the next logical question is: what is the monetary value of that impact? For ROI analysis, it is at this critical point where the monetary benefits are developed to compare to the costs of the program to calculate the ROI. Includes: the importance of converting data to monetary value; preliminary issues; standard values: the standard values: where to find them; using internal experts, using external databases; linking with other measures; using estimates; when to abandon conversion efforts and leave data as intangible, analyzing the intangibles; and reporting the intangibles.

Dr. Jack J. Phillips is chairman of the ROI Institute. A world-renowned expert on measurement and evaluation, Phillips provides consulting services for Fortune 500 companies and workshops for major conference providers throughout the world. Phillips is also the author or editor of more than 30 books and more than 100 articles. His expertise in measurement and evaluation is based on more than 27 years of corporate experience in five industries. Phillips has served as training and development manager at two Fortune 500 firms, senior HR officer at two firms, president of a regional federal savings bank, and management professor at a major state university.

Dr. Patti Phillips, an internationally recognized author, consultant, and researcher, President and CEO of the ROI Institute, Inc., the leading source of ROI evaluation education, research and networking. She is a Chairman of The Chelsea Group, Inc., an international consulting organization supporting organizations and their efforts to build accountability into their training, human resources, and performance improvement programs.

The ROI Institute, Inc. is a benchmarking, research, information sharing organization that provides consulting services, workshops, and certification in the ROI methodology. Widely considered leading authorities on evaluation and measurement of learning and development in organizations, the Institute annually conducts workshops and offers certifications for thousands of practitioners through a variety of strategic partners, including ASTD, Bloom, Knowledge Advisors, Meeting Professionals International, SAP Education, University Alliance, Worldwide Association of Business Coaches, and more than 25 international partners. The Institute's main office is in?Chelsea,?AL.