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Beyond Good Company ─ Next Generation Corporate Citizenship
商品資訊
ISBN13：9781403984838
出版社：Palgrave Macmillan
作者：Bradley K. Googins; Philip H. Mirvis; Steven A. Rochlin
出版日：2007/12/10
裝訂：精裝
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商品簡介
The authors have conducted extensive research into the role of business in public life, and this book developes the themes of that work. It takes a practice-oriented look at corporate citizenship, and uses real, behind the scenes examples from well-known companies to show that for many firms social responsibility is becoming more integrated into corporate strategy.
作者簡介
Bradley Googins is executive director of the Center for Corporate Citizenship at Boston College. He is one of the world’s leading experts on corporate citizenship and writes extensively on the subject. Philip Mirvis is an organizational psychologist whose research and private practice concerns large-scale organizational change and the role of business in society. He is a research fellow at the Center. Steven Rochlin is director of research and policy development at the Center. He is a frequent speaker at global forums regarding the role of business in society.
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