The Handbook of Communication Science
商品資訊
ISBN13：9781412918138
出版社：SAGE Publications UK
作者：Charles R. Berger (EDT); Michael E. Roloff (EDT); David R. Roskos-ewoldsen (EDT)
出版日：2009/04/30
裝訂／頁數：精裝／583頁
規格：26cm*17.8cm*3.8cm (高/寬/厚)
商品簡介
This revision of a classic volume presents state-of-the-art reviews of established and emerging areas of communication science and provides an intellectual compass that points the way to future theorizing about communication processes.
In this Second Edition of The Handbook of Communication Science, editors Charles R. Berger, Michael E. Roloff, and David Roskos-Ewoldsen bring together an impressive array of communication scholars to explore and synthesize the varying perspectives and approaches within the dynamic field of communication science. After first addressing the methods of research and the history of the field, the Handbook then examines the levels of analysis in communication (individual to macro-social), the functions of communication (such as socialization and persuasion), and the contexts in which communication occurs (such as couples, families, organizations, and mass media).
Key Features:
The Handbook of Communication Science, Second Edition, is an essential reference resource for scholars, practitioners, and students. It is appropriate for upper-level undergraduate or graduate courses in Communication and Media Studies and Mass Communication.
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