Heartselling: The Seven Magnets to Attract Customers
商品資訊
ISBN13：9781600377037
出版社：Morgan James Pub
作者：Alexander Christiani
出版日：2010/11/01
裝訂：平裝
商品簡介
Heartselling is about selling from your heart and with your heart. It describes the paradigm shift from push marketing to pull marketing. Customers actively avoid pushy marketing and sales approaches and demand more from the companies they do business with. Heartselling is about the science and art of fostering your customer’s love to buy from you. Alexander Christiani shows dozens of time tested strategies and tactics to activate the seven magnets of attracting customers. He shows how to orchestrate all these heartselling tools into one comprehensive marketing sinfonia.
作者簡介
Alexander Christiani is a commercial law specialist and sales professional with more than 20 years of experience as a trainer, consultant and coach. He is an advisor for leading top-performers in business, science and sports. He works with managers all over Europe and coaches all contents in German and in English.
info@christiani-consulting.com
www.christiani-consulting.com
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